Persistence, sillage, savings: what is a hair fragrance and why is it worth trying

But when prices shoot up like mushrooms after a rain, the first thing we start saving on is branded fragrance. What if we told you that there is another way to save money?

Diffuse and get into a fragrant cloud – you’re probably familiar with this way of applying eau de toilette. We can say that the idea of ​​hair perfume has always been in the air. It was put into practice in the 70s of the XIX century, but such perfumes have become popular relatively recently.

They differ from ordinary perfumes in low alcohol content, which dries hair, or in general its absence, as well as in the delicacy of “sound” – they do not smell as strong as classic perfumes, and therefore are ideal for girls who do not like the high intensity of the aroma.

The first reason is their price: hair perfumes are much cheaper than their “reference” – sometimes double! Unsurprisingly, their sales have increased in recent years – for example, in the UK they have jumped 43% in the last year.

Second, hair perfumes are particularly relevant now, when hair experts are increasingly saying that washing your curls every day isn’t worth it. Do you want to refresh your hair? Perfume will help you!

Third, hair scents have impressive staying power. “Hair is porous, so it’s an ideal medium for perfume. They hold the scent much better than leather,” says perfumer Alice DuPark. In combination with the “classic” mist and the veils enhance the trail of the perfume.

Fourth, beneficial ingredients are often added to hair fragrances that moisturize and nourish strands, and also keep them from frizzing. “A perfume for the hair makes it smooth and leaves no residue,” says DuPark.

And finally, these sprays are an excellent choice for girls with sensitive skin who cannot tolerate alcohol. So there are plenty of reasons to try them – think about if you want to experiment with a new kind of scent!