Criminal lawyer teaches the Brazilian penal code, in a light and relaxed way, to more than a million followers
You’ve surely seen the “Can You or Can’t You?” on social media, associated with the image of 40-year-old lawyer Fayda Belo. Specialized in criminal law, the lawyer pumps on her social networks the explanatory videos of her – in a relaxed tone, but on very serious topics – relating to what can be considered a crime or not, according to the Brazilian law.
Fayda is so emphatic that her “you can”, or, more often, “I can’t” has become a slogan and become popular with memes on social media. Pop bubbles with legal content and reach young audiences you never imagined?
Make no mistake: he is not a character. In an exclusive interview with LandFayda exudes the charisma and spontaneity that have conquered social networks.
“The public wants authentic content, because no one can wear a mask for long”, guarantees the lawyer and influencer.
Daughter of a single mother who grew up in a humble neighborhood of Cachoeiro de Itapemirim, in Espírito Santo, Fayda has had to study hard to get to where she is. The capixaba has attended public schools all her life and she remembers that she was able to attend law school only thanks to the scholarship.
Its trajectory is a reflection of this: nothing was luck, it was all planned.
“I didn’t expect to get here at my age, but I planted everything I’m harvesting. Social networks shortened the deadline and made me dream faster,” he reflects.
influencer lawyer
Fayda Belo is a reference in criminal law linked to the causes of minority social groups. She mainly deals with the causes of racial injury and racism, domestic violence and femicides. But unlike the specializations she accumulates, her success on the Internet was by no means planned.
The lawyer claims to have used social networks like any other user who does not produce content. “Sometimes I would go in to see some things, but I didn’t have time to create anything,” he recalls.
Everything changed when the Covid-19 pandemic arrived in Brazil. “Forums were the first to shut down, so I started having more time to consume online,” she adds.
Until, in a feed scroll, Fayda saw a video that caught her attention.
“I saw that someone entered extremely incorrect information and then, on impulse, I opened the camera and said: “Oops, maybe not”“, remember.
Epaaaaa! Can Nawmmmm!
I loved it! 🥰🖤🖤 pic.twitter.com/wbVNAqyEyy– Fayda Belo⚖️📚 (@faydabelo) February 6, 2022
There the catchphrase for which the lawyer is known on social media was born. In one day, there were over a million views and his profile on TikTok, followed by five people, continued to have 50,000 followers.
After the shock of being bombarded with comments asking for more videos like that, Fayda reflected on creating content. “I thought, ‘Guys, do people want to learn their law?'” She remembers.
The answer, apparently, is “yes”. Users want and appreciate the attorney’s relaxed and energetic way, who uses simple language to communicate legal matters, often filled with far-fetched words and difficult to understand for those outside the area.
“I use simple language, while talking to my friends, so that someone with a degree can understand it, but also someone who is illiterate can understand it the same way,” says Fayda Belo.
The subjects are chosen at random, as Fayda wishes.
“I don’t go according to the wave, let it be here in minutes. First, I see where my voice can help in the fact and how it can teach someone something,” he explains.
no hater
Such a success could cause harm, but lawyer Fayda Belo guarantees to have a respectful audience. If you have it hatersshe does not know.
“They are quite isolated. Of course, sooner or later there are those who disagree with what I say, but I am proud to say that I have no who hates“, he assures.
The lawyer also justifies that even those users who disagree with her understand that it is not a personal opinion expressed. “Fayda says what the law says. She doesn’t argue with me, she argues with anyone who changes the law,” she laughs.
Popularity goes beyond the virtual barrier, as it is also popular with fellow professionals. Fayda says it has become a success story, something she is proud of.
“When I go to events, I consider myself an artist, because everyone hugs me and asks for photos,” she says. “Of course, we know that there are those who are reticent because I do not use the improbable terms according to which they understand that it is right, but the great mass understand that I am doing a right, human job that really serves others”, says Fayda Belo about fellow lawyers.
Reference in racial and gender causes
Today, with 1 million followers and more than 17 million likes on TikTok, the lawyer says the demand from clients to take action in racial and gender-related cases has also grown. “If they think of racism or insults, they remember me. I have always been a woman very concerned with defending minorities, even individually,” she says.
The success allowed him to expand his area of expertise across Brazil and also increased the searches for his classes. In addition, he teaches monthly lectures as a guest lecturer on an undergraduate degree in Criminal Law. “Too bad the day only has 24 hours,” he laughs.
Yet she does not stop. Her plans for the future include moving her physical office to a capital city and, one day, she wants to travel the world by lecturing on the area where she works. Fayda goes further: she wants to have a picture on a TV show that says what she can and cannot, according to the federal constitution. “I think it’s going to be great,” she says.
Source: Terra
Camila Luna is a writer at Gossipify, where she covers the latest movies and television series. With a passion for all things entertainment, Camila brings her unique perspective to her writing and offers readers an inside look at the industry. Camila is a graduate from the University of California, Los Angeles (UCLA) with a degree in English and is also a avid movie watcher.
