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They left the CLT and are now making fun of the corporate world on social networks


Three professionals joke in their profiles about the daily life of big companies, with workaholic employees, unproductive meetings and overbearing bosses

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What is your dream job? “I never dreamed of working,” actress and comedian Jessica Diniz, 33, replies flatly in a question box on her account at Instagram. Sarcastic humor is not accidental. The inspiration came from his experiences of him working as an event promoter and in formal jobs before deciding to leave the CLT extension. On the Internet, the actress found a niche to explore: debauchery with real situations from the corporate world.

I did not give another. People identified and today Diniz has more than 1.5 million followers.

“I don’t like a person who bosses me around. In the events I’ve worked for, if the supervisor was annoying or ignorant to me, I’d walk away and run to find another job. I really needed the money, but I didn’t feel any lack out of respect,ā€ the actress says.

It was from these services that Diniz gave birth to some personalities that became successful on his networks, such as ‘Ameinda’ and ‘Ferneinda’. Played by the actress herself, the roles suggest people who are ‘workaholics’, competitive, ‘symbols’, and who like to watch their colleague’s work.

Watch a snippet of the dialogue:

– Amanda: I’m super ‘workaholic’, I go home thinking about work, I swear!

John: Me too, I can’t completely log out.

– Amanda: Just like Fernanda, right? And you, Jessica?

-Jessica: I? I’m a ‘camaholic’, I like to sleep.

– Amanda: Jessica, you were late, right? We arrived very early.

-Jessica: If it’s for lack of congratulations, congratulations!

“I’ve been a workaholic and today I’m a desempreholic,” comments one follower in the video, “the corporate crowd can’t stand ‘jessicas’ and they still come across as hostile, hard to deal with,” someone else says in the post. Watch the video in full:

@jedinizm The employee must wear the company shirt. I wear: #jedinizm ā™¬ original sound – Jessica Diniz

After the backlash, its content also began to address true stories submitted by followers, such as the situation of a person who was fired and then sought from the old job to help the new hire.

Fed up with the grind of the corporate environment, Diniz also uses what he hears from family and friends about what often happens in the work environment for reference. A little over a year ago, the actress’s main income came from social networks.

ā€œIt’s a way to let off steam, people listen to me and identify with me. It’s kind of a lifestyle, a straight up person or a pissed off person. It’s a niche that I’ve found myself in and never imagined I’d be working in,ā€ she relates..

Burnout diagnosis led to quitting ‘dream job’

Unlike Jessica Diniz, content creator Karina Minoda, 29, has always dreamed of working with fashion and becoming a stylist, an area of ā€‹ā€‹her academic background. When she finally made it to the place, she was diagnosed burnt. “It was an accumulation of all the years hearing rudeness in other jobs,” says the pro.

During her 10-year career in the fashion industry, Karina Minoda reports having gone through several experiences in companies with toxic environments, which served as the repertoire for her content on social networks.

For over 10 years, the creator has worked in places that have caused her to develop anxiety, depression and even loss of concentration while driving. “When I heard a lot of screaming, I started demanding that I was perfect and I thought I couldn’t be wrong or people would curse me,” she says.

In parallel with the discovery of burnout, Minoda thought of producing content based on episodes of daily life in the old offices. “I decided to make work videos because it wasn’t possible that I was the only one who felt this way,” he says, referring to the first video that went viral on the net. Watch:

@karinaminoda Release my father! #you do #for you #tiktokbrasil #Work #Work #resignation ā™¬ original sound – Isaiah

Despite seeing no improvement in the mental illness he was struggling with, Minoda still enjoyed his work. It was the rise of social networking that motivated her to step down in January this year. A month later, in February, the hobby became her sole source of income and she started working full-time as a content creator. Since then she has more than 70 thousand followers on Instagram and 50.4 thousand on Tick ā€‹ā€‹tock.

The videos satirize everyday situations like meetings, toxic environments, and people on cigarette breath with coffee in the office.

Being the boss herself also earned Minoda a reduced shift. Today she works almost half the hours of her previous jobs. “I loved what I did, but just thinking about giving 100% and never being enough, I wouldn’t live anymore. I’m very happy like this”, she vents.

From software developer to content creator

Karina wasn’t the only one who was dissatisfied with her job. At 30, Miranda had a steady job as a programmer at a financial institution, earning a good salary. The actress and communicator entered the corporate world out of financial need, but she never gave up on her dream of pursuing a career in comedy.

Although she has been trying to create content since 2016, it was only in 2022 that Miranda went viral on social media, with a video satirizing a job interview at a fintech. I wait:

@aquela. miranda The team of people is always very spontaneous, right? #rh #fintech #to boot #faralimer #comedy #humor ā™¬ original sound – Miranda

She reports feeling uncomfortable with the relationship people create with work. According to the actress, she hated the false feeling that you were taken care of and that you were actually part of a family in a business.

“You may love where you work, but you are not the company. You are there to provide your service. When you are done, kiss and goodbye,” she says.

The success of the video gave courage and strengthened his decision to devote himself 100% to social networks. “I didn’t like my job anymore and I knew it didn’t have much to do with me. I decided to fight for the video to work so I could make a living and make money from it.”

Viviane Miranda, digital content creator, talks ironically about the corporate world.

At that moment he began to attract the attention of some brands, which sought him out to advertise themselves. Since then, he has 168,000 followers on Instagram and 104,200 on his neighboring network, TikTok. The Internet has become his main job, but it has also allowed him to gain exposure to build other projects and a career in comedy.

“I don’t want to be alone on the internet. I teach, tutor, attend events, concerts. Social networks are my job, but I also have other interests,” she says.

Source: Terra

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