The play between concave and convex defines the contemporary eyewear shop

Fabiano Prates Ravaglia, of FPR Studio, explored the concept of vision with different mirrors in his Illusione Ottica environment for CASACOR Rio 2023

From a adapted structural module, of 30 m²it’s a lounge on the 40 m² deckFabiano Prates Ravaglia, from FPR Study designed the environment Optical illusionfor CASACOR Rio 2023. The architect has created much more than an eyewear shop by adopting solutions and materials that permanently stimulate the gaze.

“When I chose to deal with optics, ideas immediately came to mind. lenses and reflections of glasseshow they have the power to unite and distance what we see through the game between concave and convex. From there was born the idea of ​​designing mirrors positioned in such a way as to deceive the eye, thus stimulating curiosity, interaction and involvement of the public, like the mirror with the infinity effect”, he says.

The store’s ceiling has also been covered in mirrors that alter the notion of perspective and depth of the space, while an installation composed of mirrored circles (of different heights and diameters) shares the space with natural plants in the outdoor gardens.

“These sculptures represent the lenses of eyeglass frames and invite visitors to see the space from new perspectives,” explains the architect.

Overall, the project adopted a contemporary aesthetic language based on neutral tones and light walls to highlight the colored glasses displayed in the optics.

Inside, the bookcase designed by the architect (in a shade ranging from white to black) gives rhythm and depth to the environment through colors and reflections, in contrast with the lightness of the carpentry and the illuminated suspended shelves. The serving tables and the organically shaped carpet (designed by the architect) break the rigidity of the space, while ensuring smoother circulation.

In terms of “materials and finishes”, Ravaglia highlights the Lithos porcelain stoneware flooring (launched by Portinari), the Nero Assoluto MDF joinery (by Duratex) and the walls in Porcelana and Dolphin de Noronha (by Coral). Among the designer furniture, two pieces stand out: the C244 armchair, by designer Victor Vasconcelos, and the Soddy chairs, by designer Angelo Duvoisin.

” Optical illusions they have always fascinated scientists, psychologists and artists, as they demonstrate how our visual perception can be influenced and deceived, highlighting the complexities of the human visual system and the interpretation that our brain makes of what we see. Treating a commercial and ephemeral space in an exhibition with this theme is an invitation to do so see in different ways and angles, without judging what we are capable of seeing. In tones and shadows, the black and white of space does not mean that we are eight or 80, but rather that among these colors we have an infinite number of grays that show us possibilities to expand our vision”, concludes the architect.

See all the photos in the gallery below:

Source: Terra

Ben

Ben Stock is a lifestyle journalist and author at Gossipify. He writes about topics such as health, wellness, travel, food and home decor. He provides practical advice and inspiration to improve well-being, keeps readers up to date with latest lifestyle news and trends, known for his engaging writing style, in-depth analysis and unique perspectives.