Why are Arabic perfumes successful in Brazil? See the most famous ones and prices

Arabic fragrances are trending on social networks like TikTok and also among celebrities like Bianca Andrade, Boca Rosa

From the most famous French perfumes such as Chanel and J’adore, to Italian brands Dolce & Gabbana and Versace, imported fragrances have always been a source of curiosity and desire to acquire Brazilians passionate about cosmetics. However, in recent years, it is Arabic perfumes that have attracted attention, both through anonymous reviews on TikTok and through the influence of celebrities, such as Boca Rosa’s Bianca Andrade.

In an interview with Earth, the olfactory director of OUi Paris, Pierre Aulas, explains that the aura of mystery and exoticism make Arabic perfumes extremely attractive to Brazilians. The expert says they are known for their rich and complex compositions, which often incorporate natural ingredients such as oud, amber, spices and exotic flowers.

“Moreover, the long-lasting and intense projection of these perfumes are characteristics appreciated by Brazilian consumers looking for surprising and long-lasting fragrances,” says Pierre.

Pierre explains that ingredients such as oud, a rare and precious aromatic resin, have a special appeal for Brazilians, as they offer a unique and sophisticated sensory experience.

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Notes of rose, jasmine, sandalwood, spices such as saffron and cardamom and woody notes contribute to the complexity and richness of these fragrances, captivating Brazilian consumers who seek a luxurious and engaging olfactory experience.

The perfumer explains that these perfumes differ from those traditionally sold in Brazil mainly due to their composition and style. While many Brazilian perfumes tend to be lighter, fresher and fruitier, Arabic perfumes are known for their opulence, depth and sensuality.

“Arabic fragrances often feature a combination of exotic and rare notes, creating an intense and engaging olfactory experience, which stands out compared to lighter, more conventional perfumes on the Brazilian market,” says the professional.

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The most popular tourist destinations among Brazilians, such as Dubai, in the United Arab Emirates, have shops specializing in these fragrances. By doing a quick search on social media you can see some influencers visiting the locations. Demand has also pushed traders to start importing perfumes, which can be found from online stores to more popular stores, such as in the Brás region of São Paulo.

Look at the most famous Arabic perfumes:

Eastern Royal Amber

With a sweet, amber and woody fragrance, it became famous in the country with the arrival of Mexican Dania Mendez on BBB 23. It costs around R$700.

Moss Abiyad

Influencer Bianca Andrade’s favorite combines white musk, rose, sandalwood and oud. This oil-based fragrance costs around R$170

Maison Alhambra Delilah

The floral scent, with notes of lychee, balanced with tart rhubarb and bergamot, is a favorite among perfume-addicted influencers. The cost is approximately R$350.

Ameerati

With notes of citrus and musk complemented by fresh, woody aromas, the perfume promises to deliver the authentic experience of being a true Emirati. The cost is approximately R$320.

Yara de Lattafa

Yara brings top notes of heliotrope, orchid and mandarin, heart notes of gourmand accord and tropical fruits and base notes of vanilla, musk and sandalwood. You can buy for R $ 460.

Source: Terra

Ben

Ben Stock is a lifestyle journalist and author at Gossipify. He writes about topics such as health, wellness, travel, food and home decor. He provides practical advice and inspiration to improve well-being, keeps readers up to date with latest lifestyle news and trends, known for his engaging writing style, in-depth analysis and unique perspectives.