Women from the outskirts of São Paulo participate in events to promote concert halls
“Today I manage to keep myself well. I can help at home, support my family, I can do what I want. I don’t feel anything. I have already won R $ 500 to spend another 30 minutes in a club. I also take it as a serious job ”, says Giovanna Paiva, 18, who is also involved in digital marketing, as a model, and she has to reconcile her work with her new profession: the VIP presence.
He says he started working in the field advertising events and ballads on his Instagram, during the time of the covid-19 pandemic, when he received the first offer to attend an event in person. In addition to Giovanna, the Run view heard two other girls from the suburbs who act as VIP presence in clubs in different regions of São Paulo. On average, young women earn up to R $ 8,000 per month by attending events.
Growing up in Grajaú, on the outskirts of the far south of São Paulo, where she lives with her mother, brother and sister-in-law, Giovanna says that the work of VIP presences already existed in the most sought-after places of São Paulo, in the noble regions, but which in recent years has become even more recognized, for the visibility of spaces that want to attract different audiences.
“Today my attendance work costs R $ 120. But it varies a lot from nightclub, from the profile of the girls. They pay between R $ 100 and R $ 250, in addition to the commissions for the sale of booths and drinks, which we earn as a percentage. A profession that helps many young women in the suburbs to have their financial autonomy. I know many who have quit their steady jobs to live on that alone, ”said the young woman.
Stephany Santos, 29, is the mother of a 12-year-old boy named Miguel. She graduated in marketing, she worked as a project manager, dancer and VIP presence when she lived in the east of Sao Paulo. She currently lives in Turkey, with dancers from a dance company she works for, who come from three other countries: Argentina, Mexico and Colombia.
He reports that, in the beginning, the invitations to make a VIP presence were varied. Thus, at an early age, she saw the opportunity to be in inaccessible places to have fun. Soon after, the first payments appeared which, according to her, were R $ 50.
“I always danced in attendance and in this way I ended up attracting the attention of other contractors. Before I left Brazil, it was the money from the VIP presence that supported my home. I was living alone with my son, so I had to support myself, ”said Stephany, who is also a dancer at a samba school in São Paulo.
Carla (not her real name) is 23, lives with her three-year-old son and has been married for five. Born in Osasco, she has made VIP appearances in clubs across the state of São Paulo, with a daily income of up to R $ 250.
“I’ve been around since I was 18, when I was still married, and when I worked in a supermarket. My ex-husband didn’t complain, until he became unemployed, and I had to make more appearances to supplement the house income and support our son, ”Carla revealed *
The young woman from Osasco said that, in 5 years of being there, she managed to get her driving license, she managed to put her son in a private school, and today she lives in a neighborhood where the rent costs about R $ 1,300 a month. “Since I don’t have a formal job, I take it as my profession. And it is, for now. Regardless of anything, I earn my money and put my son’s bread and milk on the table, ”she said.
Preconception
From the east side to the south side of São Paulo, from club to club, VIP attendance even receives default and even unusual payments, including travel, jewelry, food and drink. Because of this, young women report that they still suffer from prejudices and claim that they try to deal with them naturally.
“There is still a lot of prejudice, especially in the way some girls dress. I, in particular, have already suffered at the skin level with men I am referring to. They neither accept it nor see it pejoratively. It happens to others too, they don’t take girls seriously. But out of there they also have a life, there are those who support the families, those who support the children with the income of the VIP presence ”, commented Giovanna.
For her, the visibility and behavior of a VIP presence can open new doors for other projects. “There are girls who today only work with Instagram, through presence. A branch of many contacts. There are some who do not have good behavior, few, but a legal attitude can help to end this prejudice that still exists.
For Stephany, acting naturally is a good strategy in the face of prejudice. “I’ve never given people the space to grow their biased speeches with me. I’ve always been incisive. Most of the time even in a good mood. Soon the prejudice turned into curiosity: ‘what are you doing there?’ and ‘do you have to be with the men in the boxes?’ it’s and the harassment, isn’t it heavy? ‘”she said.
Stephany also says that the VIP presence can choose the environment in which he wants to link his image. “After a while we learn that not all places are for us. There were parties that I didn’t do because I didn’t want my image to be linked to the place or the type of party that was about to happen ”.
Carla * feels like living proof of prejudice. According to her, besides her ex-husband, her family does not recognize her work. “I was told that I’m a call girl and even if I were, it would be a profession like any other. But I work, I see places, I make new friends and, above all: I honestly earn my money ”.
Source: Terra

Benjamin Smith is a fashion journalist and author at Gossipify, known for his coverage of the latest fashion trends and industry insights. He writes about clothing, shoes, accessories, and runway shows, providing in-depth analysis and unique perspectives. He’s respected for his ability to spot emerging designers and trends, and for providing practical fashion advice to readers.