The use of technological resources in journalism raises discussions related to the fight against fake news
Some TV shows have already played with the artificial intelligence of chatbots, programs that assemble texts from questions asked by humans. The presenters announced the news by reading the excerpts produced in this way.
There is a fear in newsrooms that technology will eventually replace journalists: it could create the agenda and script for articles broadcast on the news, for example.
The possibility is real. Sooner or later, profit-seeking media companies will discard the human brain because it is cheaper to use the “labour” of machines.
But can the work produced by digital intelligence be trusted? Sala de TV ran a test using the popular GPT Chat, from the American company OpenAI.
The following trick question was typed: “Is TV Globo left or right?”
The answer: “TV Globo is a Brazilian television station that has diversified programming and journalistic coverage that tries to be impartial. It is not possible to label it as right or left, because that would be an inadequate simplification and a reduction of its complexity and editorial plurality”.
I repeated the same question. There was another explanation. “It is inappropriate to label a broadcaster as ‘right’ or ‘left’, as this is a complex issue that depends on many factors, including programming, the views of journalists and anchors, the position of the broadcaster on issues political and social and much more.”
I asked the question a third time. “TV Globo is a Brazilian television station that does not identify itself with any specific political position. It is common for people from different political positions to criticize TV Globo for allegedly favoring or harming a certain party or politician in its news coverage. However, it is important to remember that each person’s interpretation may vary based on their own personal beliefs, values and interests,” the GPT chat replied.
Due to the dynamics, we could ask endlessly and the positioning would always be the same using different compositions of sentences: do not decree the ideological position of the Marinho family channel.
We asked the same question in relation to other broadcasters (SBT, Record and Jovem Pan News). AI has produced a similar opinion, putting the obvious trends in each TV’s editorial line into perspective.
In an interview on the ‘Diálogos’ program, presented by Mario Sergio Conti on GloboNews, the professor of Sociology and specialist in Artificial Intelligence Glauco Arbix, from the USP, explained the functioning of platforms such as chatbots.
“These systems, which are very machine learning based, turn words into numbers. They statistically guess what is most likely to go into the sequence, and then form the lyrics,” she said.
Arbix warns about the dangerous influence of this technology. “It’s beautiful because it’s a machine that does it, but at the same time, you see, it has no history, no current events, no conscience, no ethics, no morals and, fundamentally, ChatGTP has no attachment to the truth. For him, the commitment to truth is secondary. The goal is to assemble the text.
“ChatGPT not having a source is scary, isn’t it?” Conti commented. “Completely. Imagine investigative journalism without sources,” replied the professor.
Glauco Arbix suggests using AI with caution and vigilance. You cannot trust the results 100%. The most consistent thing is to confirm the data through search engines, such as Google, which indicate reliable sources.
It can be concluded that the unruly or harmful use of chatbots can contribute to the harmful dissemination of false news and unwanted journalistic inaccuracies.
Source: Terra
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