After redesigns and even being teased for being called “cheesy,” the live-action “The Powerpuff Girls” has officially been discontinued by The CW.
OR TV line indicated that the broadcaster formalized the decision this Friday (19), with the aim of reaching a new audience.
We have already returned these projects to the studios. Then they are free to develop and sell them anywhere.
Brad Schwartz, president of entertainment, The CW, on ‘Powerpuff’ and ‘Justice U’
“Powerpuff” would show the girls Lindinha, Docinho and Florzinha in their early twenties and disillusioned with having spent their childhood fighting criminals. It was signed by Diablo Cody, writer of “Juno” and “Girl from Hell”, as well as Heather Regnier (producer of “iZombie” and “Veronica Mars” revival), Greg Berlanti (from “Arrowverse”), Sarah Schechter and David Maden.
change of audience
When led by Mark Pedowitz (he’s the one who called the “Powerpuff Girls” pilot cheesy), The CW targeted people between the ages of 18 and 34. This has been done with shows like ‘Riverdale’ and ‘Nancy Drew’ coming to an end.
Current management, from Nexstar, which bought the channel in 2022, controlled by Schwartz and Dennis Miller, aims for an audience equal to that of its advertisers, adults between 18 and 49 years old.
Nextstar + The CW
Nexstar’s purchase of The CW occurred in August 2022, with 75% sold. The remaining 25% was split between Warner Bros. and Paramount (12.5% for each).
Our acquisition of The CW is strategically and operationally attractive as it will allow us to leverage our operational experience to improve network performance through the management of this powerful national platform. We plan to apply the same stringent financial standards to the management of The CW that we apply to our other businesses..
Perry Sook, president of Nextstar in a statement released by the company at the time
“As Meninas Superpoderosas” Live-action post is interrupted appeared earlier on Olhar Digital.
Source: Olhar Digital
Rose James is a Gossipify movie and series reviewer known for her in-depth analysis and unique perspective on the latest releases. With a background in film studies, she provides engaging and informative reviews, and keeps readers up to date with industry trends and emerging talents.
