To stand out in the job market it is important to create a complete and organized social media portfolio; competence
Posting on social media is an important job for companies and influencers, so having a very complete social media portfolio can increase your chances of landing that next job. You can use websites and apps to bring together your key work and present meaningful results to attract attention.
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What should be in a social media portfolio?
By bringing together different information and projects in the same place, you make it easier for clients to understand and demonstrate your industry expertise. There is data that must be part of the material – check it out below.
- Contact information;
- Personal or business presentation;
- List of skills;
- At least five examples of work;
- Results achieved with jobs.
On platforms like Instagram from the Objective there is the possibility of Insights, which presents relevant data about a profile, from growth to reach of a publication. Use this type of tool to support your arguments during hiring.
Where to create a social media portfolio?
There are a wide variety of websites and applications that allow you to create portfolios, then Canaltech has separated a list with five options.
1. Instagram
The company’s photo and video social network Marco Zuckerberg it has become a great tool for social media professionals to publicize their work. When you create a profile, you can add all the important data mentioned above, as well as organize the content however you like.
2. Behavior
Offering a wide variety of areas, the Behance It is very interesting for those who work with social media. It is possible to present each work individually or create a large publication by combining several, the important thing is to be clear and easy to read for the customer. The best thing is that the tool Adobe It also works as a social network, facilitating interaction between professionals.
- Price: Free, but with a paid plan starting from R$47 per month
- Place: bebence.net
3. Canvas
For create a portfolio on Canva, register and start creating beautiful and practical presentations. On the platform you can combine multiple works in the same image to make the display dynamic, but you can also separate the most relevant ones into a single style. The good thing is that the tool itself already offers templates to get you started.
- Price: Free, but with a paid plan starting from R$34.90 per month
- Place: canva.com
4. Wix
Because it offers ease when creating, Wix is ​​a good option for those who know little or nothing about page development and customization. There are many resources available to explore that allow for a coherent and straightforward presentation of your projects and results.
- Price: Free, but with plans starting at R$80 per month
- Place: pt.wix.com
5. Square space
Very similar to the previous options, Squarespace stands out for its traffic and performance analysis tool, as well as offering its own domain. However, the service is not free. Here the professional can customize the entire page to leave it exactly as he wants through simple and intuitive functions.
- Price: from $12 per month
- Place: it.squarespace.com
Tips for creating a good portfolio
Finally, it’s worth taking a look at some valuable tips for attracting clients’ attention with your social media portfolio.
- Separate the best work;
- Make the reading clear and objective for the visitor;
- Explore your best skills;
- If you don’t have much variety, focus on what you do best;
- Present real results.
You can also use the technology of artificial intelligence to assist you in the process and work. So that’s good to know some commands to use in ChatGPT.
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Source: Terra
Rose James is a Gossipify movie and series reviewer known for her in-depth analysis and unique perspective on the latest releases. With a background in film studies, she provides engaging and informative reviews, and keeps readers up to date with industry trends and emerging talents.
