Carolina Inthurn explains how the sale of information products affects the economic scenario of the country and suggests that the market will have significant growth rates for next year.
According to data collected by Adobethe Creator Economy market is already worth $300 billion a year, with expectations of earning $480 billion by 2027. Within the niche of content creators, there are digital producers, those who sell their knowledge through social networks.
Digital producers sell their knowledge through infoproducts, which, according to Carolina Inthurn, infoproduct specialistthey are a sort of “knowledge package”. “Digital products are running high onlinedigital books, tutoring, consultancy and other materials that the specialist can sell to professionalize or teach via the Internet,” he points out.
According to the study “The socioeconomic impact of digital business in Economy of the Creator in Brazil”conducted by the School of Communication, Media and Information of the Fundação Getulio Vargas (FGV ECMI), producers whose main income is the sale of infoproducts have an average monthly turnover of R$ 11.9 thousand per month. For Carolina, these are data that tend to grow exponentially. “There is a very prosperous movement of people who emigrate to the Internet, seek geographical and financial freedom, live to teach what they have learned during their lives,” he evaluates.
The expert also explains how more and more people can join the Creator Economy and become infoproducers. “First of all, it is important to underline that the person in question must be an expert in something. It is not enough to want to earn a lot of money, you must be responsible for what you teach. After all, we are talking about education”, he underlines.
As for entering this growing market, Carolina explains that there is room for everyone. “There is a fear of starting to sell your knowledge on the Internet that masks the insecurity with competition. The country is huge and there is room for everyone. Each person will teach differently and each person will identify with the way of one or more than another”, concludes the specialist.
Website: http://www.carolinainthurn.com.br
Source: Terra
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