Because continuing to study can help you find a new job

Because continuing to study can help you find a new job


This year, according to LinkedIn, 75% of Brazilians have considered changing jobs, exceeding the 60% rate expected in 2023; Technological innovation will require constant updating

Getting a new degree, investing in short courses, researching and pursuing different areas of business have been increasingly common moves in the travels of professionals dissatisfied with their jobs. A survey of LinkedIn showed that, this year, 75% of Brazilians were considering changing jobs, exceeding the 60% rate expected in 2023. The professionals interviewed are looking for new opportunities that offer more competitive salaries (44%), work-life balance (29%) and confidence in one’s skills (21%).

To guarantee and expand the possibilities of movement in the world of work or in the world of entrepreneurship, professionals are faced with the importance of lifelong learning, continuous training, to improve or acquire new skills.

“Technological progress began to accelerate changes too much, making people’s knowledge less durable. In the past, you would get a degree that lasted up to six years and acquire stable knowledge, which would serve you for many years. Continuing education was a detail, but today things are reversed,” says Vidal Martins, vice-rector of the Pontifical Catholic University of Paraná (PUC-PR).

Lifelong learning is not just about short-term or longer-term courses taught in formal education spaces, but rather about updates through learning experiences. These can be mediated by mentors, who can help with exchanges, inspiration and guidance on career direction.

After turning 45 and after a 25-year career dedicated to the branding area, lawyer Andrea Janér, 51, decided to test himself when faced with the need to update himself and expand his network. He looked for ways to participate in innovation festivals like SXSW (South by Southwest, Web Summit and VivaTech).

“I ended up creating my own position and going into business, I think that’s something that will happen to people who reach this age thinking about new careers, especially when there’s a gender perspective. Women in their 50s have a great ability to reinvent itself, but the environments are still very outdated,” says the founder and CEO of Oxygen, a platform that promotes curated content on innovation and trends.

One of the areas of activity of your business is precisely to promote travel for events and meetings on innovation inside and outside Brazil. “We take people to help them extract what is most interesting and applicable to their lives. I think they are a really special way to quickly discover where the world is going,” says Andrea. For the CEO, repertoire is the key word to enable career moves, because many professionals become “self-centered” and only broaden their perspectives when provoked by the market.

Digital and technological literacy

Not even established professionals who are satisfied with their careers can escape the need to update themselves. The advancement of new digital tools and generative artificial intelligence has influenced routines, changed needs and required updates. LinkedIn survey data showed that 33% of professionals don’t know how to align their skills with the jobs they want. On the other hand, the research highlighted that the skills required by the market have changed by 25% compared to 2015 and the prediction is that this value will reach 65% by 2030, thanks to AI.

Also because artificial intelligence can be an ally for many professions, increasing productivity and automating functions. “Therefore, to continue to operate in the market and not be harmed by these advances, professionals must have critical thinking and the ability to manage these technologies, adding value,” says Martins. The vice-chancellor points out that professionals who prefer complacency and are reluctant to learn will definitely have difficulties.

Adaptation purposes

Finding work-life balance, prioritizing well-being, quality of life and purpose, is also a key driver of the market. “People are more attentive to what the company does from the inside, they ask for greater demands in terms of working conditions, especially the youngest, generation Z. We are witnessing the struggle of flexibility, which is returning to the office against the remote or hybrid stay. I think the best talent needs flexibility and it is a value, especially in a job linked to the knowledge economy”, says Andrea.

Even if turnover is more pronounced among younger professionals, there are reasons that convey generational issues. “There is one element that makes no difference whether I am young or a more experienced person and that is personal fulfillment, the purpose I find in a certain activity. When my personal purpose fits that of an organization, I can fulfill myself itself and there is a tendency to persist regardless of age,” says Martins.

This was one of the quests of Liana Kerikian, 44, who has spent two decades working in marketing and communications in the beauty industry. But in 2022 he leaves the area and decides to reinvent himself.

“Within a company you are immersed in the segment you operate in and I needed to look at other segments, especially as marketing has started to be at the forefront of company business decisions like never before. Today the boundaries of learning are more fluid, finally the dots connect and correlations are created This gives you a broad vision of life,” says Liana, who has held the position of marketing director of Decathon since last year. In the sports segment he found the purpose and impact he was looking for.

For the director, the big lesson in having opportunities is to understand that learning must be continuous. “No one knows anything anymore, what I know today will change. Therefore, to remain relevant as a professional and as a person, one cannot stop learning, as well as having humility and curiosity to understand what is happening in the world.”

Source: Terra

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