It makes its debut at the platform in San Paolo, Guarulhos, Osasco, Barueri, Santo André, Sao Bernardo, Sao Caetano and Diadema with coupon and free shipping
99food announced Tuesday (12) the beginning of the food delivery operation in San Paolo, Guarulhos, Osasco, Barueri, Santo André, Sao Bernardo, Sao Caetano and Diadema. The company is investing 500 million dollars, start from the total of $ 1 billion announced in April, to implement their business model in the Brazilian market.
The arrival of 99food, according to the company, will generate new sources of income for over 50,000 partners and increase sales and the growth of over 20,000 restaurants recorded on the platform in the cities served.
99FOOD offers consumers in the Metropolitan Region of San Paolo at the menu price, free delivery and five coupons that amount to $ 99 in discounts per user. Coupons are a way to stimulate customers to try dishes from other factories.
“We did not come to play according to the old rules. We came to change them for everyone,” says Simeng Wang, 99 general director in Brazil. “We are thrilled to bring this revolution to the largest market market. It is time for Equi prices, more options, true accessibility and transform delivery into a feature that everyone can enjoy,” says the executive.
Present in Goiânia from June 16 and now, expanding in the south -est, 99 food included in its plan the payment of $ 250 per day for those who complete 20 deliveries, being at least 5 food, $ 400 per day for those who carry out 15 daily deliveries in the first month of Sao Paulo operations.
99 also works in collaboration with restaurants to create support and rest points for delivery in all regions served.
RESEARCH
During the launch of 99food in the state capital and in the cities of Greater São Paulo, an unprecedented survey of the Locomotiva Institute was released, in collaboration with the Brazilian Association of Bar and Restaurant (Abrasel) on Economic impacts and consumers of the delivery of food. The survey was carried out with 2,000 consumers and 500 commercial establishments managers.
According to research, 63% Of consumers have stopped asking for delivery due to the price higher than the restaurant load. For 94% of consumers and 81% of restaurants, without application rates, prices could be lower. If there are this reduction, 92% of consumers say they ask for greater delivery.
From the trader point of view, according to the research published by the G1 portal, 85% of the restaurants said they would hit the saved value in improvements in the plant e 82% in assuming employees.
“Delivery has become essential in the life of the Brazilians, but more and more people can still come,” says Renato Meirelles, president of the Locomotive Institute. “Our research shows that there is a demand for more convenient options for consumers and sustainable restaurants. Any model capable of offering this balance has the potential to conquer the Brazilian public and make the service even more democratic,” he says.
For Paulo Solmucci, president of Abrasale, the data confirm a central point: “Less commissions and greater profits not only for the benefit of the company owner. They create better conditions for entrepreneurship in San Paolo, with reinvestment, innovation, creation of jobs and a more vibrant economy”, says Solmuci.
Investment
In a meeting to present the service and investments in the San Paolo market, the 99 leadership met the deputy governor of San Paolo, Felício Ramuth, this week.
“A half billion investments Reais demonstrates the trust in the potential of the state of Saint Paul. In addition to the positive economic impact, 99food brings more competition to the sector,” said Ramuth.
From today, 99food begins a week of testing in Greater São Paulo to guarantee the performance of applications and the efficiency in the interaction between restaurants, consumers and deliveries. The full version is scheduled for August 18th.
Website: https://99App.com/99food/
Source: Terra
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