Sympla and LinkedIn have partnered for event integration

Sympla and LinkedIn have partnered for event integration


Through LinkedIn’s “Community Builder” feature, all events posted on Sympla can be easily integrated into the social network.

Sympla has entered into an unprecedented partnership with the LinkedIn for the integration of events on the platforms. Being the first company in Latin America to offer this solution, Sympla aims to increase the reach of its events, in a simple, intuitive and free way.




Sympla and LinkedIn have partnered for event integration

Through the “Community Builder” feature of LinkedIn, all events published on Sympla can be easily integrated into the social network. When creating an event through the resource, the organizer must log into the event platform and open a ticket, which will be routed to the Help Center. The company has, on average, one business day to respond to the request.

Once onboarding is complete, attendees will be invited to join the LinkedIn event, subject to confirmation of purchase or ticket pickup, if free. Confirmed event attendees can view profiles of other members, allowing for interaction even before the meeting. In addition, speakers and organizers will be able to interact with the community, even using their own hashtag for the event.

Integration reinforces the importance of connections

According to Tereza Santos, CEO of Sympla, this partnership strengthens the company’s innovative mindset. “It is very important for us to act as a bridge for Sympla’s thousands of partner manufacturers, distributed in more than 3,300 cities of the country, to increase the visibility of their event and be able to promote networking. Furthermore, this partnership favors our mission to have a positive impact on the chain of events in Brazil”.

Milton Beck, General Manager of LinkedIn for Latin America, concludes by stating that the initiative underlines the importance of generating quality connections, making the experience of corporate events even more complete “both from the point of view of the participant, who can find new contacts and networking, as well as the producer, who can interact with the community and create content to foster conversations”.

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Source: Terra

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