Since the announcement of Taylor Swift’s concerts in Brazil, fans have begun preparations for the ‘friendship bracelets’, a nostalgic item from the 2000s
the fans of Taylor Swift are already counting down to the presentations of the The Eras Tour in Brazil! Since last Friday, the 2nd, when the singer finally confirmed the shows in Rio de Janeiro and São Paulo, the swifters Brazilians have already started making their ‘friendship bracelets’.
Far beyond getting the disputed ticket, facing kilometric queues or enjoying the tour that celebrates the entire discography of taylorone of the goals is to make your friendship bracelet and exchange with other fans.
Full of colors, beads, initials, words, stars and cute hearts – which always make reference to the singer or her famous songs, friendship bracelets are a trademark among fans around the world. In addition to celebrating the moment, the idea is to keep a beautiful memory of a moment that, for them, is very special.
“Consists of making themed bracelets taylor, take them to the show and exchange them with other people who have also made bracelets. They choose a bracelet that interests them among yours, and you exchange it for one that interests you among hers”, says an internet user on twitterexplaining the concept in a post that reached over 1.5 million views.
@ashleypaigenicholson I love them sm 🥹🥹🥹🥹 I traded these in philly !! #swifttok#swiftie#taylorswift#taylornation#tstheerastour#theerastour#us#music#fyp#viral#dopamine♬ dopamine (Version Française) – madelline
Where did the idea of swapping bracelets come from?
The kickoff took place in 2019, with the release of the song “You need to calm down”single from the seventh album of Taylor Swift. The single features fun lyrics, with references to sexist and homophobic messages that taylor often read on social media.
The song, which is part of the album lover (2019), it’s almost like a response to the haters. “Stressing yourself and obsessing over someone else is not fun,” she says in one of the song’s snippets.
Taking advantage of the visuals with the colorful aesthetic, Taylor also made political points. “You are someone we don’t know, but you are chasing my friends with a missile. Why are you mad when you could be happy?”, she sings using the acronym GLAAD in honor of an American organization that fights on behalf of the LGBTQIA+ community.
@blushliz I’m made you a friendship bracelet! I can’t wait to see you at the concert and give it to you in person! #taylorswift#erastour#friendshipbracelets#diy#craft#jewerlymaking#erastouroutfits#taylornation#midnights♬ original sound – Liz Cyr
@rhinestonecowgirl69 She was enchanted to meet you all💕
Already in October 2022, with the release of the song “You’re your own kid”from disk Midnightswhen the artist used the song to talk about the most diverse feelings, including the idea that you can be your best company, the making of the bracelets was reinforced.
On Twitter and TikTok, Brazilian fans are already campaigning for the exchange of wristbands to be a big act around here.
EXCHANGE OF BRACELETS ON THE ERAS TOUR IN BRAZIL
+ links that may be usefulʚ🌺ɞ a thread pic.twitter.com/R4Q3giX6WM
— anna ☭ GO SEE TAYLOR (@meIIofiore) June 3, 2023
@ananaps_ let’s please exchange bracelets @JV @Luke Xavier @Bia Ruiz encourage people to support me on this #taylorswift#swiftie#swifttok#theerastour♬ youre on your own kid bridge – sarahsversion
Source: Rollingstone
Earl Johnson is a music writer at Gossipify, known for his in-depth analysis and unique perspective on the industry. A graduate of USC with a degree in Music, he brings years of experience and passion to his writing. He covers the latest releases and trends, always on the lookout for the next big thing in music.
