The third week of August was seething with discussions of new music. The clips drove the news, featuring the controversial work of Luísa Sonza, an anticipated release of Anitta, another premiere of the track “Barbie” and surprises from the world of K-Pop. Check below the 5 clips that marked the week in the world of pop.
Luísa Sonza raises controversy with ‘Campo de Morango’
The most discussed clip of the week, “Campo de Morango” has kept Luísa Sonza among the unsurpassed subjects of social networks since its launch on Tuesday evening (15/8). The song, produced by Roy Lenzo, is a 1-minute beat with forbidden lyrics, which got a controversial visual interpretation, directed by Diego Fraga. In the video, the singer joins the dancers on a bed in the middle of the field to taste the strawberries – and it all leads to a vampiric menstrual orgy atmosphere, due to the red blood that oozes from the fruits and stains the sheets. The tension of the fast rhythms, explicit lyrics and striking visuals disoriented the audience, who saw in the project a “demonic pact”. The negative repercussions have led the singer to lose followers on Instagram, but on the other hand she has conquered the mouths of the whole country.
Anitta explores the funk of the favela in “Casi Casi”
Recorded in the community of Cascatinha, in Rio de Janeiro, the footage transforms Anitta into the receptionist of a motel in the favela, where she receives several couples and even surprises a naked man. In another moment, the singer enjoys a rooftop pool with friends. Second track of the “A Favela Love Story” trilogy, “Casi Casi” features beat-boxes characteristic of Brazilian funk and includes lyrics in Portuguese, although it has lyrics almost entirely in Spanish. The production is by DJ Gabriel do Borel, who aligns carioca funk with pop appeal to win over international audiences – without losing sight of his tropical roots.
aespa anticipates summer in “Better Things”
South Korean female quartet aespa aim for a summery vibe in their second song entirely sung in English. On “Better Things,” members Karina, Winter, Giselle and Ningning sing about self-worth with lines like, “I was never sure I loved you, but I was always sure you would let me down,” as the clip takes the artists into a tropical paradise. With amazing choreography, good effects, charming set design and bubblegum melody, the work evokes a feeling of joy typical of sunny days, as well as sharing a lighter and more relaxed side of the group, formed in 2020, who have proven to be a significant force in the fourth generation of K-Pop. The rise can be seen in 2022, with the debut at the Coachella festival and in the “Jimmy Kimmel Live!” program. Also, his new album, ‘My World’ debuted atop the Billboard album sales chart. To celebrate, the quartet is about to embark on a world tour, which includes a one-off performance in Brazil at Espaço Unimed, São Paulo on 11 September.
Charli XCX summons Barbie with ‘Speed Drive’
‘Barbie’ continues to generate hits one month after it hits theaters. Charli XCX released Wednesday (8/16) the video for “Speed Drive”, which is part of the Greta Gerwig comedy soundtrack. The video pays homage to the Barbie universe, featuring the singer in a pink convertible, driven in a fast and furious manner by American influencer Devon Lee Carlson. At one point, the dangerous driving is stopped in order for Charlie to take a call from Sam Smith. But the song’s pulsating electropop actually references another artist, as it paraphrases the chorus of “Mickey,” a 1982 hit by singer and choreographer Toni Basil.
Jihyo Launches Solo Career With “Killin’ Me Good”
Singer Jihyo, a member of the K-Pop group Twice, released the first solo EP of her career, ‘Zone’ on Friday (18/8), which led to the video for the track ‘Killin’ Me Good’. The song chronicles the ups and downs of a relationship, fusing the style of Twice with influences from 90s American R&B. The intimate melody is offset by an energetic performance from Jihyo, which marks the beginning of a new phase in her career.
Source: Terra
Earl Johnson is a music writer at Gossipify, known for his in-depth analysis and unique perspective on the industry. A graduate of USC with a degree in Music, he brings years of experience and passion to his writing. He covers the latest releases and trends, always on the lookout for the next big thing in music.
