Rock In Rio ensures safety for people with disabilities

Rock in Rio reiterates its commitment to diversity and inclusion with advances in its environmental, social and corporate governance (ESG) sustainability goals for 2030. One of its goals is to continue to be widely accessible, inclusive and plural . during the seven days of September celebrations in Cidade do Rock and in future editions. In addition to the pioneering measures already adopted – among the widest in the entertainment market – such as solutions for neurodivergent people, availability of sensory kits for people with ASD, sensory reception spaces, accessible vans, Libra interpreter, platforms in front of stages, adapted toys, support for guide dogs, among others, last Friday (12) Rock in Rio took another step in its journey and launched on its official website a complete guide, aimed exclusively at accessibility. On this page, visitors will find all the detailed information on the actions and procedures implemented in the latest editions – and expanded for the commemorative edition of the 40th anniversary of Rock in Rio – in order to provide an even safer experience for people with disabilities (PWD) in Rock City. .

Since 2001, imbued with purpose”For a better world“, Rock in Rio promotes awareness about the importance of small daily actions to create a more positive world. As one of the actions of this pillar, the festival invests in a solid accessibility plan. The project aims not only to ensure accessibility on a physical level space of Cidades do Rock with comfort and safety, but also offers a unique experience to people with any type of disability, such as: physical, hearing, visual and intellectual disabilities, fans with reduced mobility, as well as the elderly, pregnant women and obese.

Rock in Rio’s efforts have been widely recognized by the public in all editions. According to a survey conducted by SENAC/IFEC RJ among Cidade do Rock fans, in 2022, 96% of participants agree that the festival is diverse and represents people with different characteristics. The event also received an impressive score of 9.1 out of 10 for the cultural diversity presented, highlighting its commitment to representation. Furthermore, 94% of people say that the festival is accessible to those with some type of disability.

Roberta Medina, executive vice president of Rock World, the company that created, organizes and produces Rock in Rio and The Town, reiterated the importance of these initiatives in line with the philosophy of “For a better world” at Rock in Rio: “Our mission goes beyond music. We consider Rock in Rio as a great catalyst for positive changes in society, through the visibility we give to our choices, we believe we demonstrate that if every company and each of us is attentive and committed to the well-being of all, we will make this a better world. By making Rock in Rio a fully inclusive and accessible space, we are building a more just and equitable future. Accessibility is a cornerstone of this process, ensuring that every individual has access to fully experience the festival and truly feel part of the community we have created, where all people are welcome and represented in a magical and unique experience.”ends.

With an eye on some PCD editions, Rock in Rio was the first to have free loan of kits, audio description and an exclusive sector for accessibility. During the festival, floors and tactile maps are installed at strategic points in Cidade do Rock. The Mundo and Sunset stages are equipped with raised platforms, while New Dance Order reserves an area to ensure safety and comfort for everyone. Sign language interpreters are available during the shows. In the space “Hear the sound“deaf people can feel the vibration of the music due to the proximity to the speakers. For people in wheelchairs, the Ferris Wheel has an accessible cabin, the zip line uses a motorized climbing chair to make it easier to get on and off the stairs of the towers, the Roller Coaster and the Mega Drop have an extra belt, which also guarantees the safety of passengers with physical disabilities, so that they can enjoy it without risks. The exclusive bathrooms for this audience are equipped with accessible grab bars, ramps and latches is the possibility of half-price tickets for people with disabilities and their companions, with priority and signposted entry.

To make traveling between attractions easier, there are golf carts equipped with a ramp and space for wheelchairs. The restaurants have lowered counters and in Gourmet Square there are exclusive tables. Exclusive transport for disabled people and companions, reserved parking and a service center with wheelchair repairs, equipment loan and guide dog support are also available. Two new features of the 2022 edition were the improvement of the platforms where customized floors were installed for leveling and the modification of the pound service above the stage, making it more visible to everyone. It is worth noting that all of these services are free.

Thiago Amaral, plurality coordinator at Rock World, highlighted the operations implemented to ensure a comfortable and safe experience for people with disabilities: “Our commitment to accessibility goes beyond simple adaptations. We constantly innovate and improve our practices to ensure that Cidade do Rock is a truly inclusive space. From team training to the implementation of assistive technologies and the creation of specific areas, every detail is carefully thought out to meet the needs of all our audiences. This is a commitment we take very seriously and we strive to exceed expectations with each edition.”comments Thiago.

So that this public can calmly and calmly organize themselves to go to and return from the festival, the new page of the site will be constantly updated with news related to the theme. On site you can also find the Rock in Rio Accessibility Plan: a complete guide to the accessibility of the festival, which brings together all the information fans need to know. Through this rich content, enthusiasts will be able to discover how registration works to use services for people with disabilities, the description of all the initiatives planned and all the information relating to access to Cidade do Rock. In the latest edition alone, in 2022, more than 1,800 people were registered reporting having the following pathologies: physical, visual, hearing, intellectual disabilities, comorbidities, temporarily reduced mobility, as well as the elderly, pregnant women, breastfeeding women . , obese people, among others.

Rock in Rio 2024 will take place on 13, 14, 15, 19, 20, 21 and 22 September 2024, with 700 thousand people in the City of Rock. It will be the celebration of 40 years of the festival that put Brazil on the path to the world music scene and which, in 2022, received the title of Intangible Cultural Heritage by the City and State of Rio de Janeiro.

Source: Terra

Earl

Earl Johnson is a music writer at Gossipify, known for his in-depth analysis and unique perspective on the industry. A graduate of USC with a degree in Music, he brings years of experience and passion to his writing. He covers the latest releases and trends, always on the lookout for the next big thing in music.