Taylor Swift: “The Eras Tour” becomes the largest tour in history by raising 2 billion dollars

Taylor Swift: “The Eras Tour” becomes the largest tour in history by raising 2 billion dollars


After 21 months and 149 performances around the world, the singer’s mega events come to an end

THE The Turn of the Ages — tour that revisits the different “musical eras” of the North American singer Taylor Swift – ended on the night of this Sunday, 8, a VancouverIn Canada. After 21 months and 149 performances around the world, the artist’s show has become the most profitable tour in history. In total, more than $2 billion was raised.

The exact figure, released by The New York Timesis impressive: 2,077,618,725.00 US dollars (about R$12.6 billion at current prices) in tickets alone. The amount raised is practically double the second most profitable tour in history: from 2022, the Coldplay has already earned US$ 1,144,590,969.00 (approximately R$ 6.9 billion) with Music of the Spheres World Tour.

Second Taylor Swift on tourthe company responsible for producing events related to the singer, approximately 10,168,008 people attended the tour. With all events sold out, The Turn of the Ages comes to an end and solidifies Taylor Swift’s name as the most bankable star in the music business.

The published values, however, reveal only a part of the enormous amount of money generated by the singer. Earnings from merchandise items such as clothes, bags and accessories sold – and consistently sold out – at stadiums before and after shows don’t count.

The tour also gave rise to the film Taylor Swift: Tour of the Agesa three-hour-plus recording of the show that grossed approximately $261 million (approximately R$1.5 billion) in theaters worldwide. After the film was shown in theaters, the recordings were made available on Disney+.

In addition to the tour, the singer was also the most listened to artist worldwide from 2024 onwards Spotify and competes for Grandmother in six different categories for his album The Department of Tortured Poets. The album even remained at the top of the charts. advertising billboard for 16 weeks and is expected to increase its reign by the end of the year.

Source: Terra

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