Registered in Budapest, Play proposes the reflection on the future of the planet and the bold way to distribute music with NP (at stake)
The composer and multi-instrumentalist Paulo Rego launches this Friday (15) The work of Symphony Gaiaconceived by a meeting between philosophy, ecology AND innovation.
Recorded with orchestra in HungaryThe project reaches an unprecedented format on the market – the NP (at stake) – which combines the physical experience of vinyl with digital access through QR codesaving the artistic value of the albums where Paulo Rego It offers new forms of remuneration and involvement in the musical universe.
In Greek mythology, Gaia It is the personification of Earth and nature as primordial components of creation, including the creator of other gods. Within the latest philosophical proposals, the writer James LoveLock conceived Gaia hypothesisconsidering Earth As a single system that car -what the living beings influence the climatic and biogeochemical conditions of the planet.
This project of Paulo Rego was born during a New Year’s Eve In Atlantic forest (In Bananal, an interior of SP), in 2022, and came to life after two years of maturation. they were 50 tools So that all the sound imagined by the composer has the desired weight.
The musical editing makes a powerful sound portrait on the environmental crisis of the planet, but not only clinging to the apocalyptic tone, and is also a source of a final message of hope, also symbolized by the visual aesthetic of the project (black and white cover and colorful insert).
“What this utility model proposes is simple: to report all the information overlooked by the current dominant distribution format; remunerates the entire production chain, transmitting all the credits of the professionals involved in the production; allows the artist to earn at least his investment; complete the audio with the additional information that the artist thinks is fundamental for the full understanding and fun of his work. account Paulo Rego.
The vinyl booklet, a format chosen for the exit, will bring everything that like album enthusiasts; An art printed in larger proportions, credit of musicians, detailed information on the work. The cragker will come with a QR code This will also listen to the digital platforms, allowing even without a turntable, you can listen to the album while you enjoy the design of the physical album.
In addition, there will be personalization with numbered signatures and the potential that the booklet is a detachable artistic piece. “The project was stopped for about two years, we had the pandemic period and other problems, but we were able to remotely that enormous team of musicians and we drastically reduced the costs. It was an experience, somehow enriched.”account Paulo Rego.
Paulo Rego: a record that does not sound, but connects
THE Np It was not designed to play like a normal vinyl. As a manufacturer tuned to change in the music market, he knows that many people like format, but he cannot keep their tastes at high prices. With the new proposal, the price is much more convenient and, although it does not reproduce the traces of the album itself, it evokes the experience of listening to music with the insert in hand.
THE QR code It is not only directed to music on digital platforms, but also for exclusive videos of orchestra and alternative playlists. The booklet includes a high artistic value, with texts on the environment, detailed credits and information on the institutions that defend the environmental conservation of the planet.
This format is designed for sale in bookstores and not in record stores, considering the price ranges currently practiced for vinyl records.
“NP is a creative response to the precariousness of streaming, which offers a more correct compensation model for artists and musicians. I intend to offer a” complete product “that generates the fundamental need for writers, photographers, plastic artists, studies, graphics … LP and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp and the lp The LP and the LP and the LP and the LP and the LP and the LP and the LP and the LP and the LP The LP and the LP and the LP and the LP and the LP the LP and the LP and Absolute Kingdom of audio platforms which, as everyone knows, earn a lot and pay little “, explain Paulo Rego.
Gaia It was born as something innovative that does not only exceed the current concept of what an album is, but saves and rejuvenates music as a platform for the speeches involved, according to the description of Paulo Rego: “This project is an artistic and ecological manifesto, an invitation to reflection and a bold bet in the future of music. I believe in the appeal that this passage can have in the listener, in the artists and consequently on the market. Not to mention the affection and quality we are printing on this idea “.
Source: Terra
Earl Johnson is a music writer at Gossipify, known for his in-depth analysis and unique perspective on the industry. A graduate of USC with a degree in Music, he brings years of experience and passion to his writing. He covers the latest releases and trends, always on the lookout for the next big thing in music.
