EntertainmentTaylor Swift would have broken up with Joe Alwyn as a marketing action, says expert

A news that shook the fans of Taylor Swift may have been a great marketing ploy, according to the expert Brittany Hodak. Last Saturday, the 8th, the site ET reported how the singer broke up with the actor Joe Alwyn.

During an interview with TMZ, hodak (declared fan of the owner of “anti hero“) explained how he suspected that Swift intends to manipulate the media with this news. As the marketing expert told the site, the singer has always been meticulous about managing news cycles – and the ending was leaked to fans during the 13-day tour break. The Eras Tour.

It is worth remembering how Taylor Swift likes to work with “coincidences” of the number 13 throughout his career. Brittany Hodak stated how the timing of it all suggests that the artist wanted the breakup leaked so she could get back into the spotlight.

Furthermore, how TMZ explained, a fact that corroborates this news is the last minute change of music from Swift in the setlist. She changed “Invisible String,” song about soul mates, by “The 1,” which recalls a failed relationship.

Brittany Hodak it also theorizes how the breakup could have happened weeks or even months ago, and the song swap would be a hint to fans. It is worth remembering how the specialist did not define the termination as a way of Taylor Swift capitalize, but avoid letting the news get in the way of The Eras Tour — so would have left during that hiatus.