Pete Davidson continues his modeling career with a new campaign.
The Saturday night live stream The comedian is the face of H&M’s new menswear campaign, which aims to “capture the new energy of menswear, such as freedom of expression and self-confidence in a personal style.”
“Collaborating on this campaign was a great experience,” Davidson said in a statement. “We were very happy to create photos and content. The clothes are comfortable and fit perfectly, which is what I love about H&M.”
Davidson will appear in the campaign for H&M’s current and past menswear collections. Using the brand’s previous collections for the campaign, H&M aims to “encourage men around the world to take advantage of what they already have, buy vintage clothing and add important new pieces to H&M’s menswear collections.”
“We are delighted that Pete Davidson will be the face of our new menswear campaign,” said Henrik Nordwall, head of global menswear business at H&M. “Pete combines everything H&M loves with the new menswear vibe, with his confidence and personal style. He’s very close, inspiring guys all over the world to create a moment with his looks. ”
Pete Davidson for H&M
Courtesy of H&M
Davidson’s H&M campaign is the comedian’s latest venture into the fashion world. In December of last year, Davidson Calvin Klein used the screenshot from the brand’s Instagram account, where he shared photos of the brand’s pieces and appeared on Instagram Live with musician Machine Gun Kelly, where they showed off their Calvin Klein boxers.
The comedian also appeared in the fall 2021 campaigns for Rowing Blazers, modeling with fellow comedian Zive, and for Moose Knuckles, where he appeared with models Emily Ratajkowski and Adwoa Aboah.
This story originally aired on WWD.
Source: Hollywood Reporter

Camila Luna is a writer at Gossipify, where she covers the latest movies and television series. With a passion for all things entertainment, Camila brings her unique perspective to her writing and offers readers an inside look at the industry. Camila is a graduate from the University of California, Los Angeles (UCLA) with a degree in English and is also a avid movie watcher.