Specialist in branding and communication, Gabriella Vivere explains the change in the perception of the image of the actress Queen Duarte
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Last weekend, the actress Queen Duarte opened the game on his career in an interview with Spectacular Sunday. The famous, which was a great success in the soap opera, confessed that the return to the small screen is not in their plans.
Recognized for surprising sheets, Duarte has built a solid career. However, he changed his career when he broke with Rede Globo to enter politics, he assumed the position of a special secretary of culture in the government of Jair Messias Bolsonarowho divided the opinions.
But Regina said she has no interest in returning to the area. “I was only 74 days in Brasilia. I didn’t even know where my room was, without any preparation. But I was very enthusiastic.”he underlined.
Construction and perception of the image
Images and brands specialist, Gabriella Vivere He spoke of the change of Regina Duarte. He sees the episode as a clear example of how public decisions directly affect the construction and perception of images.
“As the presenter said, more than 140 cultural agencies have positioned themselves against the appointment of Queen, as well as a flood of criticisms on social networks. Whether this type of movement breaks with the image built over the decades and frustrates the expectation of a faithful public, which is no longer identified. Which is more identified. Which is no longer identified. Which is no longer identified. identified.The professional explained.
Gabriella Vivere warned and spoke of the importance of the thought and analysis of decisions with great caution. “But it is important to emphasize that this is not the case for everyone. For those who are at the beginning of a public or artistic career, an abrupt involvement with unpaid political positions or radical changes in positioning, can generate irreversible usury. The lack of strategy in communication can compromise future opportunities and mince the credibility even before consolidating itself.”concluded.
Source: Terra

I am Amanda Gans, a motivated and ambitious professional in the news writing industry. With over five years of experience in this field, I have developed an eye for detail and an ability to craft stories that captivate readers. I currently write for Gossipify, where I specialize in beauty & celebrities news. My passion lies with exploring the world of beauty through writing, interviewing experts and developing articles that are both informative and entertaining.
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