Flopmed! Eliana does not raise “The Masked” and can be in the globe refrigerator

Flopmed! Eliana does not raise “The Masked” and can be in the globe refrigerator


A year ago, working in Globo, Eliana ordered the broadcaster to change the plans so as not to be able to climb the public of reality it presents; understand

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Inside Grupo Globo a year ago, Eliana Michaelichen, The Vettena Das screens should obtain a new space in the programming of Globo in 2026. The station management team has analyzed formats and “spaces” that can be occupied by the host on the grid next year.

Eliana Presented between January and March 2025, the talent show The masked singer, This has not yet been confirmed for the next few years and may not have any return for its low audience. Therefore, one of the possibilities is that the former SBT present a new program on Saturday.

Until these changes are concrete, Eliana It will be in the “refrigerator” of Globo by participating in the Saia Saia of GNT, on Open TV in punctual apparitions to the Fantático, at the LED festival or the Special of Black Friday.

When do changes start?

The movements will begin this Saturday (7) e Eliana It will already be at the debut of the painting because, Mion?, In the cauldron with Mion, in which it will be interviewed by the children.

Globo has proven to have ambitious plans for one of the most loved blondes by the public. It is even mentioned as a replacement potential Ana Maria Braga If the presenter retires. With a strong image and brand, Eliana has a prestige between the brands and could repeat the commercial success of the owner of the Maisvocê.

And now?

However, things are walking calmly and Eliane You will have to settle for programs for season or weekly. Also because this period is necessary to dissociate the image of the presenter with the SBT issuer, in which he worked from 1991 to 1997 and 2009 to 2024.

On the reality show that Eliana was presenting

The masked singer It is a musical reality show in which the celebrities perform masked, while the public and the jurors try to guess their identities. The originally South Korean format has gained fame all over the world after the success of the American version published in 2019 by Fox. With extravagant looks and mysterious climate, the program won a large audience in the early years, but has lost strength over time.

The first four seasons were presented by the singer Ivete Sangalo. The 2025 edition, the first under the command of ElianaHe produced 9.7 points in Major San Paolo, according to the measurement of Kantar Ibope. The program fulfilled his mission, keeping the leadership at the station. But he no longer reverberates as in the early years.

Source: Terra

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