Netizens pointed out similarities between the versions, such as the logo and the style of the products
-1iauu9zrlwoq9.jpg "Virginia accused of copying Kylie Jenner after advertising the children’s brand")
Digital influencer Virginia Fonseca launched a baby products brand, ‘Maria’s Baby’ this Sunday, 23, and netizens quickly likened the launch to American entrepreneur and sister Kim Kardashian’s baby product line. , Kylie Jenner, to ‘Kylie Baby’.
Virginia is the wife of country singer Zé Felipe, son of singer Leonardo. The couple has two daughters, Maria Alice, one year old, and Maria Flor, born last Saturday, 22.
On Twitter, users commented on the similarities between the visual identity of the two brands, such as the logo with the same font, the style of the product packaging, and even the brand name.
Kylie Jenner’s line of baby care products launched in September 2021. In the ad photos for the product, Kylie appears with her daughter, Stormi. Virginia also used the image of her eldest daughter to promote the products. “The brand is theirs and for them. Of course, with my administration until they get it and want to take care of everything themselves,” she explained.
Despite the allegations of plagiarism, some netizens came out in defense of the Brazilian influencer and opinions were divided. In some comments, users have stated that pastel colors and the term “Baby” are very common in this industry.
People who say Virginia did great marketing, hello ?????
He literally copied Kylie Jenner’s logo, name and marketing strategy, even the packaging is similar. If Kylie weren’t Kylie, the process would have gone fast. pic.twitter.com/3zghOdIRyB
– tayssinha (@tayssinha__) 23 October 2022
Virginia: Did you do the job? can i copy?
kylie: yes, but don’t do the same
the work: pic.twitter.com/FUDWJG7J0k
– ٰ (@outkylie) October 24, 2022
virginia and her cheap copy of Kylie Jenner 💆🏻♀️ pic.twitter.com/2qHulPqP9N
– iglesias (@lizpfiglesias) October 24, 2022
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Source: Terra
Camila Luna is a writer at Gossipify, where she covers the latest movies and television series. With a passion for all things entertainment, Camila brings her unique perspective to her writing and offers readers an inside look at the industry. Camila is a graduate from the University of California, Los Angeles (UCLA) with a degree in English and is also a avid movie watcher.
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