Demi Lovato poster censored in UK for ‘blasphemy and serious offense to Christians’

The advertising regulatory agency justified that the image used inappropriate language for children in a public place

In August 2022, the singer Demi Lovato they had their own promotional posters for their album Holy Fvck taken from the streets of Londoncapital of UK. The action was brought about by the ASA, an authority that corresponds to CONAR (National Council for Self-Regulation of Advertising) in Brazil. According to the portal The Drum, the justification would have been “blasphemy and a serious offense to Christianity”.

According to the findings of the British portal, the authority argued that the advertising piece correlates a Christian icon – Jesus nailed to the cross – to sexuality. That’s because the poster depicted the singer, dressed in bondage gear, lying on a bed in the shape of a cross. Furthermore, the ASA pointed out that the position of Demi’s legs in the image is the same as in which Jesus is usually depicted on crucifixes.

A vulgar poster for @ddlovatoHoly Fvck’s next album gets banned by the Ads Regulatory Authority. find why https://t.co/TlNNkizW6E

Do you think this announcement is too controversial?#Demi Lovato #HolyFvck #Advertising pic.twitter.com/x3b7Ozn1g8

— The Drum (@TheDrum) January 11, 2023

In the decision sent to Polydor Records, Universal Music’s UK department, the ASA said the promotional content was offensive. “We [ASA] We felt the image of Lovato tied up in a bondage-style dress as she lay on a crucifix-shaped mattress, in a position with her legs tied to one side, was reminiscent of Christ on the cross,” the regulator staff wrote. .

the name of the album, Holy Fvck, which is imprinted on the image was also considered a problem by the organ, as it is a pun with an obscene expression in English. The ASA said the poster’s use of the term violates the country’s infra-legal provision which mandates the use of inappropriate language in public settings, places where children may be present.

Speaking to The Drum, Polydor Records said they did not believe the poster would cause serious offence. In its defense, the record company said it had consulted the agency on the feasibility of putting up the posters in the streets and that the institution would give its green light to run the campaign. The materials were displayed in London for four days, in six locations around the city, until 23 August 2022, when the decision was made to suspend disclosure.

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Source: Terra

Larkin

Amanda Larkin is a celebrity journalist at Gossipify, known for her in-depth interviews and unique perspectives on the entertainment industry. She covers celebrity news and gossip, providing readers with engaging and informative content, and understanding of the inner workings of the industry. She’s respected for keeping readers up to date with the latest trends and providing a fresh perspective on the celebrity world.