With the 2024 Olympics just around the corner, the unveiling of the uniforms and the delivery of materials are generating controversy on social media. Riachuelo, who designs the uniform that the Team Brazil delegation will wear at the opening and closing ceremonies of the Paris Olympic Games, spoke out for the first time
The delivery of the materials and the signing of the uniform that the Team Brasil delegation will wear in the opening and closing ceremonies of the Paris Olympic Games are causing controversy on social media. Anita, March Fu and other celebrities have also used social media to do so judge the outfits of our athletes.
After much criticism, the Riachuelothe brand that signs these uniforms, spoke about it for the first time. Cathyelle Schroder he revealed to “Veja” how he reacted to the wave of attacks.
“Our policy as a company is to listen and welcome. This work has directly involved about five hundred families, in two years, from creation, sewing, modeling, cutting, packaging, transportation, quality control, embroidery… We have done everything with love and passion to make it happen. When criticism arrives, our role is to listen,” said the CMO of Riachuelo.
Why did Riachuelo stop responding to Internet users’ criticism?
After the wave of negative comments, some Internet users noticed that the brand had blocked messages, but Cathyelle explained that the order was exactly the opposite: to double the number of people on the team so as not to leave Internet users without answers. “But there are times when it becomes impossible to respond to everyone. The social network itself blocks vulgar language, bad words, etc.,” she reflects.
The brand’s representative added in an interview with the “People” column that the Brazilian nature of the garments lies in the fact that “each jacket is unique” and that “it was embroidered by a different person…
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Source: Terra
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