The management of Globo began reviews of the future of “Big Brother Brazil” and included Rodrigo Faro among the names considered to take on the presentation of the program in the future editions. The internal movement also occurs with Tadeu Schmidt already confirmed until the 2026 season.
According to Alessandro Lo-Bianco, editorialist of the IG portal, a meeting held on Monday (23) marked the formal beginning of the resolutions on a possible renewal in command of reality.
Although Schmidt keeps his post next year, the station intends to test new formats and voices, strategically thinking to maintain the relevance of long -term attraction. “TV Globo confirms the presence of Tadeu Schmidt in 2026.
But in 2027, as far as I know, Rodrigo Faro can be tested. Can you have surprises and Thaddeus leave? Yes, it can, “said journalist Matheus Baldi in a publication on social networks.
Rodrigo Faro is evaluated by his history in realities
With a consolidated trajectory in recording, where it has been for over 16 years, Faro obtained notoriety by interviewing eliminated “The Farm” and even by commanding a special edition of the program. His name started circulating as a potential Tadeu successor after the executive group considered his profile in line with the new “BBB” objectives.
According to internal sources of the station, the experience of the presenter with live broadcasts, its skills of improvisation and significant performance on social networks are considered decisive points. Globo sees the versatility of the communicator and the fundamental elements of the charisma for a possible renewal of the attraction.
The strategy includes selection with seven candidates
In addition to Faro, six other names participate in the test process conducted by the station. Among the confirmed are the journalist Alex Escobar and the communicator Tiago de Oliveira. The selection includes three women and four men, with the aim of expanding the range of possibilities. He has even been considered a humorist, but he is temporarily out of the controversy for legal reasons.
As Lo-Bianco learned, Globo’s goal is to reposition the program, expanding digital involvement and reconnecting with the public who has moved away in the last editions. This includes the strengthening of the presence of the presenter on online platforms, something that has not yet been completely explored with responsible Schmidt.
Reinforcement in digital presence is a priority
The station includes that “Big Brother Brazil”, despite the stability of the public, must keep up with the dynamics of social networks. Faro, which has a strong presence in the digital environment, is seen as an alternative capable of filling this gap.
The current movement is not only a replacement of names, but an effort to reposition reality as a multi -platform entertainment product, with a greater impact on virtual interactions and a greater commercial appeal.
According to the evaluation behind the scenes, Globo is looking for a “anchoring of lightness”, charisma and sufficient repertoire to connect with different age groups. The combination of television experience and domain of the online environment is considered essential for the next phase of the program.
Panorama and next steps
Although no final decision has been announced, the inclusion of Rodrigo Faro in the process reports a tendency to gradual reformulation in the presenters of the Chamber. The tests should take place by the end of the second half and that the results influence the directions of “BBB” since 2027.
Source: Terra
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