Summer is a small life: 7 fashionable and valuable finds in Russian brands

A few months ago, the “support for domestic producers” movement looked more like a campaign to protect nature. Don’t get me wrong, we’ve always been big fans of Russian designers and have closely followed how celebrities in Yanina Couture and WOS dresses appear on red carpets around the world. But, to be frank, it was the Western brands that held the lion’s share of the mass market (i.e. the most frequently purchased products) in their hands.

Now Russian brands are our reality. And, I must say, quite pleasant: stores that were already well known before – Love Repiblic and Lime, for example – and very small brands that started due to the abrupt departure of their imported colleagues had the chance to enter the front of the stage. And there were so many cool and non-trivial designs that it’s time to introduce a separate section for those precious finds. But let’s start small – we’ll show you cool new home products that we’ve already added to our wishlist.

You don’t have to be a cloud-cloud-cloud and not a bear at all – the design is airy and practical. Thanks to the elastic on the bodice, there is no need to worry about how the whole structure will not slip. The asymmetrical cut and loose silhouette perfectly recreate the shape of a summer cloud – how romantic!

There can never be too many great denim shirts. Especially if they are unique. We are usually tall

anatomy of personalized clothing, which, thanks to accessories and stripes, turns into exclusivity. The line “God save the princess” serves just that function.

When stylists say a show-stopping bag can “pull out” even the most boring look, they mean such finds. There are a lot of bow bags, but what about bow bags? Yes, they look pretentious, but they are spacious enough. What else is needed?

Agree, the sweater is not suitable for the summer selection. But it’s rare that the warm months don’t “spoil” the city with rain, hail and a mini-hurricane, so you’ll need to warm up quickly. The chunky knit sweater sits perfectly on the shoulders if you want to throw it over a t-shirt, and it will also complete the look if you wear it.

Another dress we couldn’t pass up. Chiffon cape, tied at the shoulders, looks like wings when moving – white and weightless. Another perfect option for a summer date or a prom – by the way, we have already made a selection of mini dresses for graduates.

And we can’t go through the transformation of the dresses at all. WOS has a peach-colored novelty, entirely embroidered with sequins: it looks like a polo shirt, but in fact it is a mini dress in its own right. It can be worn without support with white sneakers, and with a belt (if the height allows it), and sandals. Many variations, one effect – wow!

They immediately remembered the story of the seventh petal and the song about it: “And the rain falls on the windows. A white blouse and a white shirt are must-haves in your wardrobe, and so as not to be repeated in the models, we always look at atypical models, a little vintage. This airy ruffled find is exactly what saves the most boring pencil skirt and plain jeans.