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Singer Rihanna, who became a mother less than a year ago, continues to grow her business empire. The singer who founded lingerie label Savage X Fenty has filed for the Fenty Kids trademark. Apparently, the businesswoman is going to launch a brand of children’s clothing.
According to media reports, the brand’s assortment will include everyday models, items for tennis, surfing, as well as bathing and ski suits. In addition, under the Fenty Kids brand, Rihanna is going to produce children’s bedding, cloth diapers and accessories – caps, berets, hats, aprons, suspenders, ties, belts and socks.
Also in October, Rihanna registered a trademark “R” — merch for the Super Bowl, where the performer will perform this year. In total, the line called Game Day included 17 different items of clothing. The pod features a fleece hoodie, football-print cotton boxer shorts, monochrome suits, a light blue top, workout pants, a cropped t-shirt, stylish bandanas and caps.
Hremember, at the end of December, Rihanna showed her son for the first time from A$AP Rocky. The singer shared a touching video with the participation of the baby. In the frame, the boy is sitting in a car seat and smiles sweetly at his mother, trying to snatch the phone, on which she is filming him.
Source: Hellomagazine
Benjamin Smith is a fashion journalist and author at Gossipify, known for his coverage of the latest fashion trends and industry insights. He writes about clothing, shoes, accessories, and runway shows, providing in-depth analysis and unique perspectives. He’s respected for his ability to spot emerging designers and trends, and for providing practical fashion advice to readers.
