Rihanna starred in the new Savage X Fenty ad campaign as a racing driver

Rihanna starred in the new Savage X Fenty ad campaign as a racing driver

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Brand Savage X Fenty presented an advertising campaign for the new collection. The line was called Full Speed. In the video, the founder of the brand and a young mother, Rihanna, poses as a racer. The singer tried on a black hoodie with a cutout, a bustier top and sweatpants in the style of a racing uniform, which is distinguished by a checkered pattern on the laces and clothes.

The collection combines functionality and modern design. The capsule includes a wide range of items in various categories – from sports underwear to leisure wear.

The new drop features flame print tracksuits, comfortable plaid tops and trousers, push-up leggings, hoodies, lingerie sets and more. Items are available in sizes from XXS to 4XL.

Rihanna launched her own clothing line in 2018, initially as a lingerie brand. But later, the singer’s passion for fashion grew into a full-fledged collection of sports and home clothes, lingerie, and Fenty Beauty cosmetics. At the moment, the business woman continues to develop her empire. The singer filed an application for trademark registration Fenty Kids. Apparently, Rihanna is about to launch a children’s clothing brand.

Recall that in late December, Rihanna first showed her son from A$AP Rocky. The singer shared a touching video with the participation of the baby. In the frame, the boy is sitting in a car seat and smiles sweetly at his mother, trying to snatch the phone, on which she is filming him.

Source: Hellomagazine

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