The hair therapist shows how natural treatments are conquering consumers
Natural hair treatments are becoming increasingly popular with consumers around the world. As people become more aware of the harmful effects of harsh chemicals found in many traditional hair care products, the search for natural and sustainable alternatives is on the rise.
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With this in mind, Paula Breder, hair therapist and founder of phytocosmetic brand PB, explains the benefits of hair treatments products that are winning the hearts of consumers.
1. Hair health and well-being
Using harsh chemicals can have long-term adverse effects. Natural hair treatments, on the other hand, offer a gentle and less invasive approach to hair care, avoiding harmful chemicals such as sulfates, parabens and artificial colors. Natural ingredients such as vegetable oils, plant extracts and natural butters are used to nourish and strengthen the hair strands, giving a healthy and shiny look.
2. Environmental sustainability
You products Natural capillaries are generally produced sustainably, using ingredients from renewable sources and production methods that minimize environmental impact. Additionally, these products are often free from animal testing.
3. Toxicity of chemicals
Studies show that some harsh chemical ingredients can cause hair damage such as dryness, scalp irritation and even hair loss. Choosing natural hair treatments offers an alternative free from these toxic components, providing gentler and healthier hair care.
4. Autonomy in personal care
By using natural hair treatments, people can customize their own hair care routine based on your specific needs, selecting ingredients that meet your preferences and goals.
5. “Green” trend.
The preference for natural and sustainable products is not limited to hair care alone, but reflects a wider trend towards a “green” and conscious lifestyle. Natural hair treatments fit perfectly into this mentality, providing an option in line with the values of health, well-being and sustainability.
By Giovanna Rebello
Source: Terra

Ben Stock is a lifestyle journalist and author at Gossipify. He writes about topics such as health, wellness, travel, food and home decor. He provides practical advice and inspiration to improve well-being, keeps readers up to date with latest lifestyle news and trends, known for his engaging writing style, in-depth analysis and unique perspectives.