Barbiecore: find out what the trend is and how to exploit it

With the release of the movie ‘Barbie’, the trend for pink looks is on the rise; understand more details about the style

html[data-range=”xlarge”] figure image img.img-373c1a7371a0038a72b58b389256bc98e8aoxf0b { width: 774px; height: 436px; }HTML[data-range=”large”] figure image img.img-373c1a7371a0038a72b58b389256bc98e8aoxf0b { width: 548px; height: 309px; }HTML[data-range=”small”] figure figure img.img-373c1a7371a0038a72b58b389256bc98e8aoxf0b, html[data-range=”medium”] figure image img.img-373c1a7371a0038a72b58b389256bc98e8aoxf0b { width: 564px; height: 318px; }HTML[data-range=”small”] .article__image-embed, html[data-range=”medium”] .article__image-embed { width: 564px; margin: auto 0 30px; }

The live-action film of Barbie, the world’s most famous doll, premiered in cinemas across Brazil last Thursday (20). With Margot Robbie and Ryan Gosling in the cast, the production is also causing a sensation in the fashion world, with the redemption of pink tones and eccentric looks.

It’s useless, regardless of age, gender or profession, now everyone wants to follow Barbie’s style.

What is the Barbiecore trend?

Barbiecore is precisely the name given to clothes, looks, hairstyles and accessories that are inspired by the look of the most iconic doll of our childhood. It’s a movement that has emerged as a subculture in fashion and pop culture, celebrating elements associated with Barbie’s image, such as vibrant colors, shades of pink, glitter, over-the-top femininity, and a glamorous, exuberant aesthetic.

From Bruna Marquezine to Kourtney Kardashian, no one can resist Barbie’s way of being and dressing.

trendy features

Did you like this trend and want to get into this trend? Here are some tips to jump right into this fashion movement:

Vibrant colors

Don’t be afraid to use shades of pink, lilac, blue, and other bright colors, in the spirit of dopamine medication. Remember that this color palette should be applied not only to clothes, but also to accessories, makeup and even decor.

Feminine and romantic style

Barbiecore embraces femininity and a romantic aesthetic with delicate garments, ruffles, lace and floral prints. Round skirts, flowing dresses and bows are common in this style.

glitz and glamour

The trend emphasizes glitz and glamour, with the use of shiny fabrics, sequins, glitter and sparkling accessories. It all adds up to a stunning and captivating image.

90s nostalgia

Barbiecore also has a heavy influence of 90s nostalgia, harking back to Barbie’s popularity in that decade. Elements such as elastic bands, 3/4 socks, platform sneakers, fanny packs and colored glasses are common among fans of this “way of life”.

Kitsch and fantasy atmosphere

Barbiecore is often inspired by a fantasy environment, with references to the universe of fairy tales, children’s toys and playful elements. This could include themed accessories such as headbands, hair clips and heart-shaped handbags…

Barbiecore Fashion 2023

It’s nothing new for pink to appear in runway and street style, but the release of the film this year has given the trend a boost. Such strength that major retail brands such as Zara, C&A, Renner and Riachuelo have launched thematic campaigns with a hook in production.

Look with the Barbiecore trend

Are you still in doubt about how to adhere to the style? Here are some examples to inspire you:

Source: Terra

Ben

Ben Stock is a lifestyle journalist and author at Gossipify. He writes about topics such as health, wellness, travel, food and home decor. He provides practical advice and inspiration to improve well-being, keeps readers up to date with latest lifestyle news and trends, known for his engaging writing style, in-depth analysis and unique perspectives.