The launch is a collaboration with entrepreneur Luiza Helena Trajano, entrepreneur who leads the Board of Directors of Luiza magazine
Renowned for her lace creations, designer Martha Medeiros joins forces with Luiza Helena Trajano, entrepreneur and board chairman of Magazine Luiza, to launch an exclusive collection of tableware. The line is inspired by Mandacaru flowersymbol of the Martha brand and present in her creations, an exclusive species of the north-eastern hinterland, somewhat exotic and mysterious.
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The collection consists of three ceramic flat services of 12 pieces each, which includes four soup plates, four dessert plates and four flat plates, in three different models and colours, with the Mandacaru Flower applied on all the pieces. . The news also marks the debut of Mundo Casa Magalu, a new section of the company’s APP.
The models available are: “Céu”, in blue; “Areia”, in shades of sand and inspired by the purity and lightness of the most paradisiacal beaches in Brazil, and “Terra”, in shades of the Brazilian hinterland, which inspires the entire collection. In addition to tableware, the line offers bowls in three different sizes and two different prints, as well as cups and bowls and placemats.
The launch also celebrates Luiza Trajano’s support for the Olhar do Sertão project, led by Martha Medeiros, which aims to bring quality and living conditions to the inhabitants of the sertão through water: with each purchase of a set of dishes from the collection, a The Magalu appliance will be sent to a family that is part of the Olhar do Sertão project.
Source: Terra

Ben Stock is a lifestyle journalist and author at Gossipify. He writes about topics such as health, wellness, travel, food and home decor. He provides practical advice and inspiration to improve well-being, keeps readers up to date with latest lifestyle news and trends, known for his engaging writing style, in-depth analysis and unique perspectives.