Yamá Cosméticos technical coordinator, Marisa Russo, teaches how to leave hair platinum while avoiding damage to the strands
It snowed during the Brazilian summer! The trend of completely bleaching your hair has gone viral on social media and still promises to pay off big this year. However, you must pay attention to some precautions when plating your hair to avoid irritating the scalp and damaging the hair.
To help you with this task, the technical coordinator of Yamá Cosméticos, Marisa Russo, has collected some tips on how to choose the ideal bleaching powder and leave your hair platinum. Look down:
How to make your hair platinum color?
To achieve platinum, the hairdresser recommends Yamá Platinado bleaching powder. According to Marina it has an anti-yellow action, making it ideal for those looking for a super faded result.
However, if your hair is weakened, the best solution is to opt for Yamá Keratina bleaching powder. With a restructuring action, the product minimizes the aggressiveness of discolouration on the hair.
For curly hair, the best option is Yamá Bleaching Powder, specifically designed for this type of hair. The professional explains that it was created precisely to maintain the thickness of the hair, redensifying the hair fibre.
Since it contains coconut oil, the product maintains the curl structure even after bleaching and also prevents hair loss. frizzy. The formulation contains blue powder to minimize the yellowish tone, with a range of up to eight shades.
Do the thread test
The expert warns that before using any product it is essential to carry out a tactile test and wire test to ensure that the hair is ready to undergo the procedure. Marisa Russo teaches that, if the hair is very damaged, it is advisable to carry out a treatment to strengthen the fiber before application.
“However, since it snowed, the trend is to bleach shaved hair, this is not a problem. However, in this case it is essential to do the touch test, which means applying the bleach to a small area to make sure there is no allergy to the components of the formula. These small measures make the difference to avoid possible problems”, he concludes.
Source: Terra

Ben Stock is a lifestyle journalist and author at Gossipify. He writes about topics such as health, wellness, travel, food and home decor. He provides practical advice and inspiration to improve well-being, keeps readers up to date with latest lifestyle news and trends, known for his engaging writing style, in-depth analysis and unique perspectives.