Unprecedented partnership between Pringles and Crocs includes a limited collection of exclusive boots, clogs, slides and a pack of Jibbitz
Pringles and Crocs come together in a pop and very comfortable collaboration. With three classic designs, Clog, Boot and Slide, featuring editions inspired by the cans and logos of the world’s most popular potato snack, and a variety of limited edition Jibbitz charms, the partnership demonstrates how fun and tasty wearing can be the Crocs. And because the streetwear market still has room for bold, well-thought-out creations like these, which reach the hearts of fashionistas.
Of the three launches, I had the opportunity to have two in hand prior to launch, the Pringles x Crocs Classic Clog for use and the Pringles x Crocs Classic Crush Boot for product review. At our feet the red/orange hoof attracts attention and attracts many clues. And no wonder, the concept of the model was very well designed by both brands, with Julius Pringles, or Mr. P, the Pringles mascot, everywhere from the insole to the Jibbitz.
Jibbitz ranges from the company name, to the tubular can that is Pringles’ brand, to Mr. P and even potato chips. In the upper part, the highlight is also the glossy finish to simulate the packaging. However, in my opinion, the biggest appeal of the collaboration lies in Mr. P’s mustache as a heel strap. A practical resource that has acquired an air of creative excellence in Clog.
“Pringles and Crocs are brands that have innovated and redefined the way we consume in their segments. Pringles has redefined the snack category with its iconic red can and the hyperbole shape of the chips, which fit perfectly in the mouth. Crocs has challenged the conventions of the footwear market, focusing on differentiated designs and a proposition focused on comfort and self-expression. Pringles x Crocs is the union of two ambitious brands, which manage to create trends in their segments, remaining relevant among the young audience. “, underlines Ângela Pozenato Viana, marketing manager of Pringles.
With a playful twist of classic Pringles red and a platform sole, the Classic Crush Boot’s big appeal, in addition to its distinctive look, is a personalized holder for storing a Pringles can. Now, fashionistas and snack lovers can include their chips in their look without stopping being cool. This practical advantage, in addition to being fun, is very useful at festivals, for example, because they create a unique and comfortable look (derived from the Crocs Comfort midsole) that also satisfies hunger and avoids queues.
The third model of the collaboration is the Classic Slide, a slipper full of personality, with a mustache and Pringles branding. In the best logomania style, the slide has a retro black and white Mr.P design and is aimed at fashionistas and gamers. And he can also, like Clog, receive exclusive Jibbitz which are the classic Mr. P himself with his red bow tie, another version of Mr. P in 3D flashing, Original and Cream and Onion mini cans, as well as a chip of Pringles. “This partnership perfectly combines the rich flavor world of Pringles with Crocs’ iconic comfort DNA,” said Matias Infante, vice president of Global Brand and Energy Partnerships at Crocs. “We are excited to partner with the Pringles team to create new and innovative ways to uplift our communities and excite our fans.”
Sales start on the 16th
Sales of the Pringles x Crocs collection will be held exclusively on www.crocs.com.br from April 16th at 1pm. Prices are R$599.99 for the Boot, R$399.99 for the Clog, R$299.99 for the Slide V2 and R$99.99 for the pack of five Jibbitz Pringles x Crocs.
Source: Terra
Ben Stock is a lifestyle journalist and author at Gossipify. He writes about topics such as health, wellness, travel, food and home decor. He provides practical advice and inspiration to improve well-being, keeps readers up to date with latest lifestyle news and trends, known for his engaging writing style, in-depth analysis and unique perspectives.
