Luiza Brasil closes a historic collaboration in the fashion field with the actress Viola Davis

Luiza Brasil closes a historic collaboration in the fashion field with the actress Viola Davis

This Tuesday, the journalist Luisa Brazil announced on social media that it is a new fashion partnership with one of the biggest actresses, Viola Davis.




The actress Viola Davis with your husband Julius Tennonthey are partners of the Ashé Ventures company, a company dedicated to the valorization of Afro-Brazilian cultural heritage in the world of fashion.

Negotiations began with Luisa Brazil for the launch of a new fashion front. Together, they intend to combine creativity and social impact to promote Afro-Brazilian fashion on the international stage.

Their first meeting took place in September, during Paris Fashion Week, a very prestigious and important event in the fashion industry.

Detailed choice

Meetings were scheduled to explore collaborative opportunities with a focus on expression “soft power” culture of the country. Furthermore, Maurizio Mota who is one of the partners of Ashé Ventures, explains in an interview with Dark world the power that the company has and how Luiza Brasil was chosen to participate in the project.

“Ashé has mapped Brazilian fashion as a softpower and is already working with Bahian brands like Dendezeiro. I felt we needed to ally ourselves with someone who has a voice and presence across the market and understands its global role. Countless people we respect very Luiza.”

Luisa Brazil also reported the opportunity to work alongside the Viola Davis. “He is inspiring, not only as an artist, but as an agent of social transformation. Being able to connect my knowledge of fashion, luxury and plurality with Viola’s transformative vision is revolutionary.”

Check out this photo on Instagram

A post shared by Luiza Brasil (@madamebrasil)

Source: Terra

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