Last night, the highly anticipated Victoria’s Secret fashion show gave the public a turning point: the focus was on the aesthetics of the “clean girl”, a minimalist and natural style that was the protagonist of the event.
Unlike previous editions, characterized by extravagant productions, this year’s show took a more subtle and sophisticated approach, reflecting a trend that is gaining strength both on the catwalks and on social media.
Beauty in simplicity
The main idea of this concept is to highlight the natural characteristics of each person, promoting a healthy and light appearance, without excesses.
According to the dermatologist Mariana Paixãomember of the Brazilian Society of Dermatology, this trend is in line with the concept of “Peaceful Beauty”, which enhances the harmony of the face in a discreet way.
“The goal is not to transform, but to highlight what is already beautiful in a delicate way,” explains Paixão.
Celebrities like it Hailey Bieber and Bruna Marquezine have already joined this trend, opting for more natural beauty routines instead of more invasive procedures. The search for a rested and authentic look is one of the main pillars of this style.
Loose and natural hair
Hair is a central element of the “clean girl” aesthetic. Janny Motaspecialist in hair extensions, underlines that enhancing the natural texture of the hair, whether straight, curly or frizzy, is essential to composing the look. “Women are rediscovering the natural beauty of their hair,” she says Janny.
Simple hairstyles are part of the style, such as low buns, soft braids or loose, well-groomed hair. Even for those who opt for straightening, the trend is to maintain the lightness and naturalness of the hair. “Hair extensions can be a great ally, as long as they preserve the softness and refinement of the look,” he adds.
Discreet make-up
For makeup the rule is clear: less is more. The focus is on highlighting the skin naturally, with a healthy glow without overdoing it. The make-up artist Micaelle Gomes Rodriguesof the Tatiana Araújo Hair Concept salon, underlines the importance of preparing the skin well. “Moisturizing is essential for lightweight makeup to enhance your natural glow,” she explains. Michael.
Makeup usually includes small touches of concealer, highlighter and blush to accentuate the brightness of the skin, maintaining a rested and radiant appearance. Simplicity and lightness are the distinctive characteristics of this approach.
Aesthetic care
The beauty of the “clean girl” is not limited to external appearance; it also involves internal care, focusing on health and well-being. Therefore, the nutritionist Karoline Schast emphasizes that nutrition plays a fundamental role in maintaining healthy skin and hair. “A diet rich in antioxidants, vitamins C and E, as well as fish and nuts, helps keep skin glowing and youthful,” she says. Carolina.
The Victoria’s Secret fashion show showed how natural beauty can be sophisticated and impactful, redefining glamor and bringing a new tone to the catwalks.
Source: Terra

Ben Stock is a lifestyle journalist and author at Gossipify. He writes about topics such as health, wellness, travel, food and home decor. He provides practical advice and inspiration to improve well-being, keeps readers up to date with latest lifestyle news and trends, known for his engaging writing style, in-depth analysis and unique perspectives.