Knowledge as “Sober Colors Season”, autumn-winter on 2025 contains a trend that is already arousing a sensation between fashionistas, trendsetter, influencers and beauty professionals from all over the world.
The new color that dominates the hair in the large metropolises that will have certainly happened in Brazil is known as “dark cherry red”, a deep, intense, juicy red as the fruit that baptizes the color and seductive as wine.
“It is a democratic color that enhances the various shades of the skin and the hair plots”, he explains Karina LeitãoEmballeze Coloring Marketing Manager. “This tone has the power to transform a person, giving a mood injection into the gaze, lifting the energies”, believes Karina.
Since it is not open and flashy as traditional red, Karina sees the networks and adherent invading roads, since many international celebrities have embraced her in the hair. “Chapell Roanwho has just received the prize for the artist of revelation on the Grammy 2025, he is almost the ambassador of this shade of red! Look at it and feel like dying the hair of the same color!
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Examples of tincture
Karina It also reveals that it will not be necessary to wait a lot to see the new icon of the autumn-winter season. “Emballeze has the maxon tincture in the color of the red cherry, in addition to the just launched Mixton Delicias Red Strawberry. The advantage of this color is its exclusive formulation with Maxplex and Nanoprocholor Technologies, which guarantee an intense and lasting color, leaving the threads with a vibrant color and a radiant brightness, completely for use at home,” says the manager. “
Dione WennieEmballeze Institute Vocational Education Manager clarifies that only a basic rule of hair colorimetry must be followed for those who are thinking of adopting Deep Red Creek: “It is important to underline that the final result of a color will depend on the base of the hair. Those who have light or discarded hair will reach a more lively color, while those who have a dark base will reach a more closed tone,” he will explain.
Special care
If the hair has to pass through a process of discoloring, this type of care becomes even more indispensable: “hair treatments are almost mandatory, colorful or discolored, with a good reconstruction, nutrition and hydration masks”, he says.
Nowadays, with so many options available on the market, it is normal to have doubts about what the hair is needed. Dione suggests carrying out an evaluation with a trusted professional, but reveals which are the most democratic and convenient products that can help in this process of care of the locks:
“The hair ties needs reconstruction and nutrition, to reconstitute the mass and lost lipids; to keep them shiny and soft, a powerful hydration twice a week is ideal. I recommend products such as the cream for the treatment in Novex, which fights the dryness that penetrates the widespread fiber, restoring its natural hydration content” Dione.
Information on the IMBELLA
Emballeze is one of the largest 100% Brazilian companies in the beauty market for hair in the country. It is also one of the 100 largest companies in the world of the world and, 55 years ago, has transformed women’s lives through beauty assistance.
He has in his wallet some of the most innovative brands of hair products in the Brazilian market, such as Novex, Natucor and Maxton. Your family family has over 500 articles, including treatments and dyes, as well as transformation products.
Source: Terra

Ben Stock is a lifestyle journalist and author at Gossipify. He writes about topics such as health, wellness, travel, food and home decor. He provides practical advice and inspiration to improve well-being, keeps readers up to date with latest lifestyle news and trends, known for his engaging writing style, in-depth analysis and unique perspectives.