YouTube, Facebook, Instagram and the free market have 48 hours to remove electronic cigarette advertising

YouTube, Facebook, Instagram and the free market have 48 hours to remove electronic cigarette advertising


The determination is from the national consumer secretariat (Senacon) of the Ministry of Justice; The free market claims to have removed the announcements indicated, while other platforms have not positioned themselves

The online trade sites and social networks have passed 48 hours from Tuesday 19, to remove sales ads and content on electronic cigarettes, since electronic electronic devices are known. These products cannot be marketed and the Brazilian law prohibits the advertising of this type of product.

The removal of illegal content was determined by the National Consumer Secretariat (Senacon) by the Ministry of Justice and Public Security (MJSP), through the National Council to combat piracy and crimes against intellectual property (CNCP). According to the folder, YouTube, Facebook, Instagram, the free market and other e-commerce sites have already been informed.

In a declaration, the free market reported that, as their terms and conditions of use foresee, the sale of electronic cigarettes, smoke products and nicotine products on its platform are prohibited. “After being aware of Senacon’s request, the company promptly removed the announcements indicated, applying the appropriate sanctions to the sellers.”

THE Estadão He searched Google (owner of YouTube) and the goal (owner of Facebook and Instagram) and awaits the return of the platforms.

Like the Estadão shown, in a study Recently, a team of scientists analyzed the steam emitted by popular models and found high levels of heavy metals: one of the scientists involved even thought there was something wrong in the car that had performed the measurement. Other studies indicate that the use of electronic cigarettes can affect the HeartYou lungs and the brain.

A study conducted by Heart Institute (Incor) strengthens the risks behind the device: those who use the vapes so called can consume levels of nicotine Similar or much higher than those observed in the smokers of conventional cigarettes.

Measures

The notified companies must submit, within ten working days, the report of the reports adopted. The document must record removals, accounts blocks, moderation metrics and new controls.

CNCP has also requested formal clarifications from YouTube on the statement according to which promotion or education for the purchase of electronic smoking devices could remain published for over 18 years.

According to the Ministry of Justice, the declared age “does not legalize a forbidden product or allows its advertising to the consumer” in Brazil.

In the event of non -compliance, administrative measures and refesrals adequate to the competent authorities can be adopted.

Federal monitoring

This is not the first time that the secretary has tried to curb illegal trade and new irregular publications of these products in the digital environment.

In April, MJSP Notified YouTube, Instagram, Tiktok, Sick and Free Market To Remove, Within 48 Hours, Promotion and Sale of Electronic Cigarettes, With Moderation and Prevention Reinforcement, Among Other Measures to Curb Illicit Practices That Endanger The Population That Consument The Electronic Smoking Devices (AFS), Also Called Vape, Pod, E-Cigarette, E-Cigarette, E-Cigarette e-ciggy, e-pipe, electronic cigares of cigares does not burn (heated tobacco).

Prohibitive measures

Senacon strengthens that the National Health Surveillance Agency (Anvisa) has maintained, in April of last year, production, import, marketing, distribution, storage, transport and advertising of all smoke electronic devices in Brazil.

The resolution of the Board of Directors of the regulatory agency also strengthens the prohibition of its use in closed, public or private fences. / With information from Agência Brasil

Source: Terra

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