In recent days, the Balenciaga brand has been involved in such controversies. Photos from her last campaign, which have since been removed, showed children with teddy bears dressed in bondage and sadomasochistic clothing. Furthermore, among the various objects present in the scenes with the little ones, a document of the Supreme Court of the United States was found apparently in favor of pedophiles.
Although the topic was raised in the middle of last week, the controversy took on an even bigger form this weekend when it impacted social networks, becoming one of the world’s trends. But only on Sunday evening (27) Kim Kardashian, one of the brand’s most frequent partners and ambassadors, took the floor.

“I’ve been quiet these past few days, not because I wasn’t disgusted and outraged by Balenciaga’s recent campaigns, but because I wanted the opportunity to speak with their team to figure out for myself how this could have happened,” she wrote on Storie di Instagram.

She continued: “As a mother of four, I was shocked by the disturbing images. The safety of children must be held in the utmost regard and any attempt to normalize child abuse of any kind should have no place in our society – period. I “I appreciate the removal of Balenciaga’s campaign and apology. In speaking with them I believe they understand the seriousness of the problem and will take the necessary steps to ensure this never happens again.”
“Regarding my future with Balenciaga, I am currently reevaluating my relationship with the brand, based on their willingness to accept responsibility for something that should never have happened and the actions I hope to see them take to protect children.” . concluded in the statement.
the brand
Shortly after the controversy erupted, the brand pulled the campaign from the air, apologizing. “We sincerely apologize for any offense our Christmas campaign may have caused. Our teddy bears should not have been used by children in this campaign. We have immediately pulled the campaign from all platforms,” ​​a statement read.
The brand has also blamed those responsible for producing the images, trying to avoid blame, although it is known that no campaign will air without the company’s approval. “We apologize for making puzzling documents available in our campaign. We take this matter seriously and are pursuing legal action against the parties responsible for creating the set and including unapproved items for our Spring 2023 campaign. We condemn firmly against child abuse in any form. support the safety and well-being of children.”
The photographer
The campaign was clicked on by the Italian photographer Gabriele Galimberti, who defended himself on social media, purposely receiving hundreds of hate messages received. “After the hundreds of emails and hate messages I’ve received following the photos I took for the Balenciaga campaign, I feel compelled to make this statement. I’m not in a position to comment on Balenciaga’s choices, but I must stress that I don’t I was in no way authorized to choose the products or models or their combination. As a photographer, I was asked solely and exclusively to light the scene in question and take the photos according to my unmistakable style. As usual in an advertising session, the direction of the campaign and the choice of the objects on display are not in the hands of the photographer. I suspect that anyone inclined to pedophilia searches the net and, unfortunately, has very easy access to images completely different from mine, absolutely explicit in their terrible content. Lynchings like these are directed against the wrong targets and divert attention away from the real problem and the criminals.Also, I have no leg ame with the photo in which a Supreme Court document appears. This was taken on another set by other people and falsely linked to my photos.”
controversies
The brand was launched by the Spanish Cristóbal Balenciaga, in 1919. In 1937, due to the Spanish Civil War, he moved to Paris. Today the creative direction is signed by Demna Gvasalia, a refugee from the war in Georgia and one of the founders of the Vetements brand. Balenciaga has been involved in other controversies this year, such as the launch of the Paris Sneakers, destroyed sneakers that could fetch R$10,000. He also launched a Trash Pouch (literally, a garbage bag), which hit physical stores in August for US$1,790, also something around R$10,000.
In September 2021, Kim Kardashian herself arrived at the famous Met Gala, the famous ball at the Metropolitan Museum, completely covered in black, including her face.
In May this year, the brand paraded on the New York Stock Exchange with a latex mask that covered the entire face of the models, showcasing its collection in collaboration with Adidas.


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Ben Stock is a lifestyle journalist and author at Gossipify. He writes about topics such as health, wellness, travel, food and home decor. He provides practical advice and inspiration to improve well-being, keeps readers up to date with latest lifestyle news and trends, known for his engaging writing style, in-depth analysis and unique perspectives.