TNT has launched a “Challenge” for stars and intellectuals: a new reality show is already on the air

We decided to create an “I Can Do Anything” project, dedicated to the reality show “Challenge”, where participants ditched the usual gloss and lip gloss to challenge each other! With the support of Innopraktika, the owner of the idea for the show, the Gazprom-Media holding company and one of the largest banks in Russia, Gazprombank, we spoke with participants and experts to find out more about the project phenomenon.

Two teams traveled to Karelia to participate in an incredible and exciting competition – stars and intellectuals:

The animators of the project are the showman and commentator of MATCH TV Dmitry Guberniev and the first deputy general director of the Innopraktika company Natalia Popova.

Andrey Podolsky, Doctor of Psychology and Project Psychologist: “Trying to bring completely different people together and make them part of the same team is a big challenge. The participants not only had to understand that there was another person next to you, not at all the same as you , but also do something common with that other person.Also, a person may be very different from you, but that does not mean that they are bad and that you are not able to accept them.

During the first edition, the participants were divided into 12 pairs of intellectuals and stars. Their task is to pass 18 tests at best and compete for 10 million rubles. In each number, a pair is eliminated, according to the rules, they can be decomposed and created again. Only one strongest and smartest tandem will reach the final. Participants pass the time between trials camping. In each new version of the participants of the project, not only a new, most difficult challenge awaits you, but also a new portion of behind-the-scenes intrigues.

“Challenge” is meant to reflect the versatility and power of the modern generation, which society often underestimates. The main objective of this large-scale challenge is to show new landmarks and opportunities, as well as to reveal the most diverse talents of young people.

Marina Artemyeva, producer of the project: The Challenge is a representative sample of today’s generation of young people. We wanted to see how guys from different worlds can exist together. At first we did not understand how to unite everyone, but then we saw how similar the guys are, despite the fact that they belong to completely different universes of life.

What strategy should couples follow? Everyone should be helpful, unnoticed, learn to work as a team, compromise and find the right solution to the problem as quickly as possible. Couples who could not work together leave the project.

Ekaterina Shcheglova, nuclear physicist, project participant: “On the project, we have to interact with a completely different world – celebrities, media personalities. I would like TNT viewers to see and understand that there are people who are not very well known, but they do necessary work, make discoveries in different fields. Let young audience know that these professions are cool and you can accomplish a lot here too. And scientists are not nerds sitting in labs 24/7 7, but normal, ordinary, happy people.

Do you want to see how stars face the challenges of nature’s vastness and how intellectuals overcome stereotypes?