Spring-Summer 2023: discover the color trend of the season

Spring-Summer 2023: discover the color trend of the season


Find out the bets that will pay off in the fashion world next year

Summer is coming and with it comes a variety of fashion and beauty trends. With this in mind, 5àsec explains the trends of this new phase and gives advice to make the most of the period and the clothes, making sure they are always new for use.




Spring-Summer 2023: discover the color trend of the season

seasonal colors

According to Pantone®, which develops codified systems of color organization and creates trends, colors for the spring-summer collection they present themselves as a consumable vitamin. For the company, in 2023, freedom will speak louder after a period of intense emotions, and reconnecting with the past and with oneself will become a ritual like a form of detoxification. The colors, therefore, will have the task of translating these sensations into the product and acting as an antidote to moments of tension.



Earth tones will be part of parts and accessories

What will happen?

In the color chart that will be most in demand and which corresponds to the phase in which the world is, you can mainly see the colors that refer to nature. Earthy and green tones acquire more ocher tones, which are options with a brownish background.

A great example are the nude colors, increasingly seen on different occasions. Also, neutral tones are present and will be part of pieces as well Accessories in light and transparent materials. A highlight is the pampas color, which can be used by men and women to compose the look.

Pastel colors for more colorful combinations

Pastel tones, in addition to coloring and softening productions, have evolved to the role of therapeutic tones and now convey a message of tranquility and peace. These colors can be seen in whole pieces and in transparencies, even causing comfort eyes🇧🇷 In menswear, gradient prints and cutouts in these shades will transform any look.

In order for the colors not to fade and always remain bright and like new, as regards the frequency of cleaning, Marinês Cassiano, specialist in fabric care at 5àsec, states that specialized cleaning preserves the garment much longer.

“Coloured clothes deserve extra care when cleaning because, over time, they can look old and faded. integrity of the parties and always leave them beautiful, the ideal is to rely on a specialized laundry, such as 5àsec, as specific products are used for each fabric and respecting the guidelines on the label”, he concludes.

By Leticia Fernandes

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Source: Terra

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