As digital currencies spread, more and more establishments are accepting assets as a form of payment
The popularization of cryptocurrency investing has been responsible for changes in consumer relations. Several establishments around the world have adapted to receive digital currencies as a payment method.
Buy clothes and shoes, eat out, pay for university, travel and realize the dream of owning a home. All this is already possible through cryptocurrencies. In the United States and European countries, the list of companies that accept digital assets as a payment method reaches 30,000. In Brazil, the number was nearly a thousand by 2021, according to data from CoinMap.
McDonald’s, Centauro and Carrefour are some of the establishments that have started accepting cryptocurrency transactions in Brazil. In the case of the supermarket, the units located in the cities of São Paulo, Barueri, Osasco, Ribeirão Preto and Tamboré were the first to receive ATMs with digital currency. Subsequently, the initiative was brought to the cities of Curitiba, Porto Alegre, Recife, São José do Rio Preto and Sorocaba.
Tattoo and vet paid with cryptocurrencies
But it’s not just the market giants that pay attention to the greater interest of investors for this type of asset. In São Paulo, Wayne Tattoo studio and Prevet veterinary clinic started accepting Bitcoins in 2013. Six years later, in 2019, it was Gelato Boutique’s turn to adapt.
In Brasilia, the Nobile Plaza Hotel has also been offering this option to guests since 2017. The Rio Grande do Sul real estate market has been a pioneer in the country in using cryptocurrencies to purchase real estate.
IPTU in Rio de Janeiro
The city of Rio de Janeiro innovated by announcing that it would accept cryptocurrencies as a form of payment of the Urban Land and Property Tax (IPTU) from 2023. For this, the city hall has hired companies that specialize in converting assets into physical cash.
The news was announced by Mayor Eduardo Paes during the Cryptoactivity Carioca event, held in 2022. On the occasion, he reported that the proposal was to show market recognition of digital currencies.
Is it worth investing?
The initiative of the establishments to offer the payment option with cryptocurrencies happens simultaneously with the increased interest of the people to invest. A study by Coin Journal found that there are more than 46 million investors in the United States alone.
In the same ranking, Brazil appears in sixth position, with a total of 16 million, which corresponds to 7.75% of the population. Ahead of the country are Vietnam, Pakistan, Nigeria and South Africa, in that order.
price fluctuations
Cryptocurrencies are highly volatile variable-income investments, which means they can experience large price fluctuations, allowing for both overvaluation and large financial loss.
Therefore, they are recommended for investors with a bold profile, who prioritize the opportunity for a greater financial return in relation to the security of the transaction. To ensure a positive return, it is necessary to adopt an investment strategy that minimizes the possibility of loss, such as portfolio diversification.
How to diversify
Investment portfolio diversification consists of allocating resources across different financial products and categories. In the case of cryptocurrencies, the orientation is to direct a part of the money in currencies considered to be more consolidated, such as Bitcoin and Ethereum, and another part in promising market bets, following a recommended portfolio.
However, even daring investors need to spread assets across other types of assets, both variable income and fixed income. According to the Brazilian Association of Financial and Capital Market Entities (Anbima), the ideal is to study the characteristics of financial products to assess which ones are more in line with the investor’s interests.
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Source: Terra
Rose James is a Gossipify movie and series reviewer known for her in-depth analysis and unique perspective on the latest releases. With a background in film studies, she provides engaging and informative reviews, and keeps readers up to date with industry trends and emerging talents.
