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Apple will invest $1 billion annually in theatrical releases

Apple has announced in a report that it plans to invest about $1 billion annually to release movies to theaters.

As Bloomberg reports, the move is an attempt to raise the company’s profile in Hollywood and attract subscribers to the company’s streaming service, Apple TV+, according to sources familiar with the matter.

According to the information, Apple has already contacted some movie studios regarding the possibility of releasing titles in theaters.

Some of these productions are:

According to sources, the company aims to have the films released in thousands of theaters in less than a month. This is a significant investment from Apple compared to previous years, when the company released films in a limited number of theaters.

The company’s ambition to invest in Hollywood films began after becoming the first streaming service to win the Best Picture Oscar tailin 2022.

While, tail it was not produced by Apple, but was purchased by the company for $25 million after a screening of the film at the Sundance Film Festival.

With information from Bloomberg AND CNBC.

Tetris: The film that tells the story of the classic gets the trailer

Anyone who had a Game Boy as a kid certainly remembers Tetris. Later, the game was also adapted for other consoles. The story of the game has become a movie and now you can check out the trailer Here! Before becoming a hit, the game had to be exported from the Soviet Union to the United States amid the Cold War conflicts. And this is the plot produced by AppleTV +.

The plot revolves around American salesman Henk Rogers (Taron Egerton), who tries to get the rights to distribute Tetris, created by Russian software engineer Alexey Pakitnov (Nikita Efreton).

Featured Image: hanohiki/Shutterstock.com

The post Apple will invest $1 billion annually in theatrical releases first appeared on Olhar Digital.

Source: Olhar Digital

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