Is Hollywood Ready to Welcome Artificial Intelligence (AI)? This may soon be a reality. It took director Chad Nelson about a week to create thousands of photos of furry creatures and magical settings, such as forests, using the Dall-E imager. Now he has made his first animated short using only the tool.
short film
When the film came out, OpenAI argued that this is an example of how AI will democratize Hollywood.
critterz is a vivid example of how artists can use AI tools to reveal ideas that were previously out of reach due to budget, time or resources.
Natalie Summers, communications professional at OpenAI, in a statement
Watch the film:
Hollywood reaction
Filmmakers and independent studios were early adopters of generative AI tools for creating data-driven text, images, and video online.
The possibility saves time and resources and has already been used, for example, to make Harrison Ford look younger Indiana Jones or voicing Val Kilmer Top Gun: nonconformist.
Hollywood, however, still has reservations about adopting the technology.
industry apprehension
The WGA commented in a Twitter thread:
Companies cannot use AI to undermine writers’ work standards, including compensation, waste, separate rights and credits.
Guild of Writers of America
The WGA’s proposal to regulate the use of material produced using artificial intelligence or similar technologies ensures that companies cannot use artificial intelligence to undermine writers’ labor standards, including compensation, residuals, separate royalties and credits. #WGAStrong
1/7
— Writers Guild of America, East (@WGAEast) March 22, 2023
Actor Keanu Reeves was another speaker, saying that generative AI is “creepy” and that it could be a way for executives to not pay artists fairly.
Jobs interested?
Many Hollywood studios see AI as a way to streamline the production process and reduce costs when making movies.
Currently, the question is how widely the tools are being adopted. Although they have been used, the productions are now much more realistic and, according to Joshua Glick, a film and media scholar at Bard College, are available to “ordinary people”.
In China, artificial intelligence has already done this he took work video game illustrators in favor of software that can animate images in seconds, as a report from the Rest of the World shows.
For Chad Nelson, AI is likely to eliminate some jobs in Hollywood but create others.
There are some jobs that may just disappear altogether. There may be some pain, but all in all I think there will be more opportunities.
Chad Nelson
slow steps
For Ryan Meyer, copyright specialist and Dorsey & Whitney lawyer, despite the appeal, Hollywood has yet to go slow in adopting AI, precisely because of possible legal obstacles.
There will always be early adopters. but I think [Hollywood] he will take things very slowly until he has more information from the courts.
Ryan Mayer
With information from The Washington Post
Is Hollywood Ready for Artificial Intelligence? Adoption is already a reality first appeared on Olhar Digital.
Source: Olhar Digital
Rose James is a Gossipify movie and series reviewer known for her in-depth analysis and unique perspective on the latest releases. With a background in film studies, she provides engaging and informative reviews, and keeps readers up to date with industry trends and emerging talents.
