The weekend of June 10th to 12th was an important moment of recharge at the national box office jurassic world domination He topped $145.1 million better than expected, while Top Gun: Maverick It flew to $51.9 million in the third run.
So far, the biggest weekend of the pandemic era has focused on a single title, raising concerns that multiple days of cinematic work, especially during the summer season, is a concept at risk of getting lost.
When Sony and Marvel Spider-Man: No Way Home It opened to $260.1 million in December 2021, representing 92.3% of the total $281.8 million in weekend revenue, according to Comscore.
And for the May 6-8 weekend of this year, the combined revenue was $223 million when Marvel and Disney Dr. Strange in many worlds of madness Debts totaled US$187.4 million, or 84% of total shipments.
Fast forward to Universal and Amblyn jurassic world dominationwhich accounted for 67.4 percent of the weekend’s total revenue, while Paramount and Skydance superior weapon 2 Represented by 24.1 percent – a more balanced market. Otherwise, there hasn’t been a weekend since COVID-19 hit when the two main studio movies were booming.
And the weekend of June 10-12 was only the third time a pandemic began when total national revenue crossed the $200 million mark, according to Comscore.
There are still many concerns that cash registers have become more binary, but there is also a glimmer of hope.
“This is the first sign that there is a healthier market where the business is not loaded with a movie that attracts an audience. “It doesn’t mean we’re healthy, but it’s the first sign of this opportunity,” said Chris Aronson, president of internal distribution at Paramount. “And I think it will be reinforced by what is going to happen this weekend when light-year Opens up. “
Pixar and Disney light-year Father’s Day weekend will open from $70 million to $85 million as jurassic world domination It could generate $60 million or more in the second year.
s Top Gun: Maverick It will continue to be an excellent competitor. On June 13, the Tom Cruise film passed the $400 million mark and became the number one film of 2022. Dr. Strange in many worlds of madness ($398.1 million), ended the reign of superheroes in the pandemic era. Both Marvel and DC titles have grown since Young Men was the first demo version to return to theaters in droves. It’s now coming out to a wider range of viewers.
Balance tests will continue this month and July as studios resume serious release of event titles, including Warner Bros. Elvis (June 24), Illumination and Universal’s Minions: The Rise of Gru (July 1) and Marvel and Disney’s Thor: Love and Thunder (8th of July).
“Instead of one blockbuster movie a month dominating the supporting cast, we’re finally in a theatrical market where many hits can be shared prominently, and that’s good news for theaters,” said Paul Dergarabedian, box office analyst at Comscore. . .
As of June 14, domestic revenue was $3.22 billion, up 287% from the same period in 2021 ($832.1 million). However, it is still down 35.7% from 2019 ($5.28 billion).
During the weekend of June 10-12, AMC Theaters, the largest expo, noted that its revenue was 15% higher than the comparable frame in 2019. “The presence of many blockbusters in theaters has helped AMC achieve another milestone, surpassing its gross revenues. . “Compared to the same weekend in 2019, with a big difference,” said CEO Adam Aron.
And more good news: June revenue could hit $1 billion for the first time in recent memory.
Source: Comscore.
A version of this story first appeared in the June 15 issue of The Hollywood Reporter. Click here to subscribe.
Source: Hollywood Reporter
Emily Jhon is a product and service reviewer at Gossipify, known for her honest evaluations and thorough analysis. With a background in marketing and consumer research, she offers valuable insights to readers. She has been writing for Gossipify for several years and has a degree in Marketing and Consumer Research from the University of Oxford.
