Threads releases Portuguese keyword search in Brazil

Threads releases Portuguese keyword search in Brazil


Threads expands the keyword research tool to all languages ​​and countries where it is present, including Brazil

The social network Discussions announced the expansion of the keyword search engine to all countries where the platform is present. The statement was shared by director Adam Mosseri in a post in which he informs of the tool’s support for all languages. Previously this feature was only available for English and Spanish.




In a statement sent to CanaltechThreads has confirmed support for Portuguese and access to keyword search on both the web and mobile app.

Keyword search

In the post announcing the expanded search on Threads, Adam Mosseri shares a usage example with a search for the term “ceramics” and the results below.

Posted by @mosseri

View on threads

The resource allows you to find recent posts on topics of interest with a selection of publications that have used the searched word. However, there are no additional controls to organize the search results, and the report doesn’t appear to have a clear order: Posts aren’t sorted by time posted or engagement.

The director of the social network informs that other improvements will soon be implemented in the thread search tool and that he hopes that this functionality will help the public to “find and participate in conversations” on the topics they like most.

Hashtags in threads

Last November, the Threads have also started testing the use of hashtags to facilitate the organization of posts and the search for content. The difference is that the resource on the platform only allows one term with this marking, and the “#” symbol does not appear in posts.

This testing has begun in Australia, with Meta promising to expand the tool to other countries soon.

Trends on Canaltech:

Source: Terra

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