The event will take place at the Expo Center Norte from 5 to 7 April
The Arnold Sports Festival South America, created by star Arnold Schwarzenegger and organized by Savaget Group, is the premier multi-sports event in Brazil.
Scheduled for April 5-7 at the Expo Center Norte, in Sao Paulo, the festival includes a fair, a congress and sports competitions.
This year the expectation is to surpass the visitor record, which in the 2023 edition reached around 90 thousand people.
This will be the tenth edition in the country and once again in the capital Sao Paulo, after the first which took place in Rio de Janeiro.
Ana Leal Graziano, CEO of Savaget Group, underlines: “We will have attractions for different audience profiles. Everything has been designed to offer entertainment and promote business in an ever-expanding segment in the world, which is wellness.”
Among the highlights of the event is the bodybuilding competition, which will bring together some of the best athletes of this sport in search of a professional card, with the right to participate in the next Mr. Olympia, the main championship of the category in the United States .
Over the ten-year Arnold Sports Festival, there will be competitions in more than 20 different disciplines, catering to a variety of sporting interests, such as muay thai, taekwondo, jiu jitsu, boxing, arm wrestling, pillow fighting, samba, rhythmic gymnastics, but wrestling, MMA, powerful biceps, strongman, sanda and wushu, among others.
In addition to the competitions, the event will also offer Wellness Education, a conference with industry experts and influencers, such as Andreia Costa Santos, WHO consultant from Bahia, and former footballer Diego Ribas.
The Savaget Group, led by Ana Paula Leal Graziano, an event promoter for over thirty years, is responsible for organizing some of the country’s leading fitness, nutrition and wellness meetings.
The Arnold Sports Festival, which celebrates its 10th anniversary in 2024, and the Mr. Olympia Brasil Expo are two such major events, considered the largest multi-sport events in South America, attracting a legion of health enthusiasts to trade shows and competitions.
Source: Terra
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