Spotify closes the agreement to maintain music for the record label on the platform

A problem that could arise in the future has been solved thanks to a new agreement signed between Spotify and Warner Music Group. The companies have signed a new partnership that allows the maintenance of the catalog of the music streaming platform.

The agreement still promises to increase the collaboration between companies to model the future of the sector. And it establishes an approach that tries to better reward artists who have the greatest impact on the platform.

In addition to guaranteeing the continuity of Warner’s vast catalog on Spotify, the new agreement tries to increase their collaboration to model the future of audiovisual streaming. According to the official announcement, the partnership will bring experiences of improvement to fans, expanding the catalog of songs and videos, as well as exploring new models of paid subscriptions and packages of differentiated content.

The partnership also includes the progress of the Royalties model based on “central artists”, an approach that tries to better reward artists who have the greatest impact on the platform. In addition, Warner Chappell Music, the publisher’s editorial division, will have a direct license model in different countries, including the United States, for the benefit of composers and expanding the possibilities of monetization.

Robert Kyncl, CEO of Warner Music Group, underlined the importance of the agreement for the sector: he said the initiative “offers new benefits to artists, composers and fans, unlocking the opportunities for collaboration that expand the musical ecosystem” . Daniel Ek, founder and CEO of Spotify, has strengthened the company’s commitment to innovation: “We are expanding the boundaries of what is possible for the public all over the world, making musical signatures more attractive and composers and composers “.

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Source: Olhar Digital

Rose

Rose James is a Gossipify movie and series reviewer known for her in-depth analysis and unique perspective on the latest releases. With a background in film studies, she provides engaging and informative reviews, and keeps readers up to date with industry trends and emerging talents.