Spotify plans to announce a new income of the prices of all signature plans here in Brazil. This increase in values would be general and would have an impact on the users of the platform throughout Latin America and in Europe.
The only large market that should be excluded from the announcement are the United States. This is because the music streaming giant has increased the prices of plans for US users last year.
According to Behind -The -Scenes Information obtained from the newspaper Financial timesThe increase in prices will be about one euro, which corresponds to R $ 6.46, in the current price. The new amounts should begin to charge in June of this year.
In some European countries, such as the Netherlands (Netherlands) and Luxembourg, the income has already occurred. In these places, the plans have increased price in recent weeks.
The managers of the music industry pressed the streaming platforms to increase their prices. They emphasize that the raises were below inflation and that the service is economic compared to video streaming signatures such as Netflix.
The new increase in Spotify plans would also occur in a moment of search for better financial results. The company’s shares are more than doubled last year, a direct effect on the growth of subscribers, which can now be accompanied by an increase in profits.
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Source: Olhar Digital
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