After hundreds of layoffs, globe repaired important names for its soap opera

Issuer uses veterans professionals while seeing the public’s escape of their television drama

“The humiliated will be exalted.” The biblical expression used in a comic context on social networks acts as a slogan for some globe fired that now return to the station.

The reormation of professionals takes place under the expectation of improving the tariffs of the public of the soap opera. There is a strong loss of spectators from the resumption of unpublished productions after the pandemic periods.

The last six soap opera of the 9 (“Mania de You”, “Reborn”, “Land and Passion”, “Crossing”, “Pantanal” and “A Place in the Sun”) have produced an average of 24.9 points. The only one to approach the goal of 30 was the remake of “Pantanal” (29.7).

In an attempt to relive the good times, the channel has made Mea-Colpa with Aguinaldo Silva-Author of successes such as “Fina Estimampa”, “Lady of Destiny”, “Tieta”, Vale Tudo “and” Roque Santeiro “-after a distinction for a phone, after 2020 New Year.

At 81, he wrote “Three Glaces”, which will occupy the 21h range from October. The veteran has a history of increasing the globe audience in low periods, as occurred with “Empire” after the “family” rejected in 2014.

Another to return is Christiane Fridman, 64, after writing nine novels never recorded. It develops a plot for the new television drama in Globo, before the traditional 18h.

In his first passage to the station, he wrote two seasons of “workout”, the expanded “student heart” and the script for the “Innocent People” program.

Lícia Manzo, 60 years old, has also returned to an invitation. You are preparing a series. He left the Carioca channel following the cancellation of a soap opera at 18:00 (“The town of Alice”) and the low rate of its first production of 21:00, “A place in the sun”.

Globo took Ana Maria Moretzsohn, 77, who had been far from the company since 2013, when he signed a season of “Malhação”. Current mission: Supervise the text of new fiction projects.

Creator of “Full of Charm” with Empregues, Izabel de Oliveira, 56 years old, was fired by 2020. After five years, it is again a global. Prepare a soap work on the female presence in the country’s universe, “accelerated heart”, still without a debut date.

Another case is that of Vincent Villari, 47 years old. He left the TV in 2023 after collaborating with “All Flowers” and was one of the main authors of “The Law of Love”. The tour took place last year to contribute to the team of screenwriter by João Emanuel Carneiro, under pressure due to the low hearing of “Mania de You”.

Globo also opened its weapons for the return of actors fired in the wave of economics cuts. Among these, Miguel Falabella, who will make “three thanks”.

In the executive summit, the return of Carlos Henrique Schroeder, 66 years old, who was general manager of the station and had retired in 2021. Now, it is part of the Board of Directors, a group that defines the management of the company.

Note that Globo had to resort to expert professionals, to over 60 to try to improve the result of their soap opera, an indispensable product for the revenue and the state of the channel. Tarimba makes the difference.

Source: Terra

Rose

Rose James is a Gossipify movie and series reviewer known for her in-depth analysis and unique perspective on the latest releases. With a background in film studies, she provides engaging and informative reviews, and keeps readers up to date with industry trends and emerging talents.